62ABOVE expands its portfolio by adding AT&T Hotel and Conference Center and Cote Hospitality, enhancing their market presence through strategic PR and influencer marketing efforts.
SAN DIEGO, CA – 62ABOVE, a leading creative marketing and communications agency, announce the addition of two prestigious clients to its growing portfolio: AT&T Hotel and Conference Center in Austin, Texas, and Cote Hospitality, which operates some of the most renowned luxury properties in the United States. Both brands are part of the Associated Luxury Hotels International (ALHI) network, further underscoring the strength of 62ABOVE’s partnership with ALHI since the agency’s acquisition in April 2024.
As part of these new partnerships, 62ABOVE will provide comprehensive PR and influencer marketing services for both clients, amplifying their brand visibility and driving engagement across key markets. For Cote Hospitality, the agency will also conduct a detailed social media audit for their signature properties: Grand View Lodge in Minnesota, Tanque Verde Ranch in Arizona, and Camp Lincoln & Camp Lake Hubert in Minnesota. These efforts will ensure the brand’s online presence is optimized to connect with a broader audience.
“We’re thrilled to welcome both AT&T Hotel and Conference Center and Cote Hospitality to the 62ABOVE family,” said Greg Carson, President & Chief Operating Officer of 62ABOVE. “These wins reflect the power of our collaboration with ALHI and our ability to deliver innovative PR, influencer marketing, and strategic social media solutions to elevate these outstanding luxury
properties.”
Elevating Luxury with Strategic Partnerships
The AT&T Hotel and Conference Center is located in the heart of Austin and offers a blend of luxury accommodations and state-of-the-art event facilities. With 85,000 square feet of meeting space and 53 versatile meeting rooms, it is a popular destination for conferences, weddings, galas, and special events. 62ABOVE will lead the property’s PR and influencer marketing efforts, positioning the hotel as a top destination for meetings, events, and leisure stays in Austin. The agency will highlight the hotel’s unique blend of Texas heritage and modern luxury in targeted campaigns aimed at engaging travelers and business professionals alike.
For Cote Hospitality, 62ABOVE’s PR and influencer marketing initiatives will shine a spotlight on the unique, immersive experiences offered at their iconic properties. From the scenic beauty
and outdoor adventures at Grand View Lodge to the authentic Western experience at Tanque Verde Ranch, and the serene lakeside charm of Camp Lincoln & Camp Lake Hubert, 62ABOVE
will elevate the storytelling around these destinations to drive bookings and engagement. The social media audit will further optimize Cote Hospitality’s digital presence across owned platforms.
Building on a Strong Foundation with ALHI
Since joining the ALHI family, 62ABOVE has continued to expand its influence in the luxury hospitality space. Michael Dominguez, President and CEO of ALHI, emphasized the strategic
value of these new client wins: “We are excited to see 62ABOVE’s growth within the ALHI’s member hotels. Their experience and understanding of the luxury hospitality space will help
our member hotels and resorts have a stronger competitive position in an increasingly competitive landscape.”
These new clients represent another step forward in 62ABOVE’s mission to deliver industry-leading marketing and communications services to premier luxury brands across the country.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.