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TRIP INN Hotel Group selects SIHOT to fulfil growth ambitions

Sebastian Weber, SIHOT Key Account Manager,(left), with Bima Bimsta, General Manager of TRIP INN Hotel Group.

The TRIP INN Hotel Group partners with SIHOT to support business growth, migrating all 42 hotels to the SIHOT.PMS cloud SaaS solution.

GERMANY – The TRIP INN Hotel Group has partnered with SIHOT, one of the most popular complete solutions worldwide with around 3,500 hotels, to support business growth as it expands its portfolio.

Already live in 13 hotels in Germany, TRIP INN chose SIHOT.PMS cloud SaaS solution as its dedicated Property Management System (PMS) for its properties, with the goal to migrate all 42 hotels with 2,900 beds to SIHOT over the coming year.

The first hotel went live with SIHOT in August 2023, prior to which TRIP INN was using an on-premise system with limited functionality. As TRIP INN expands its portfolio it requires a scalable solution to more easily support the growth of the brand – in 2024, Trip Inn has already grown by 10 properties.

“TRIP INN has impressive growth plans,” said Carsten Wernet, Chief Executive, SIHOT. “Through their tech strategy they understand how they want to deliver the guest experience and the solutions that will support them operationally. We are very excited to support their ambitions as they customise the tech stack to each of their properties and look to utilise a range of options to tailor the platform to their needs.”

Due to the diverse portfolio, TRIP INN will deploy a number of additional products to support the digitalisation of operations including SIHOT.POS, SIHOT.C&B, SIHOT.PAYENGINE, and activate supportive management modules including SIHOT.VOUCHER and SIHOT.MOBILE. The Germany-based brand will also benefit from direct interfaces with third party vendors including D-Edge for marketing and distribution tools.

“We realised we were outgrowing our on-premise solutions and sought a partner who could meet our diverse needs,” said Bima Bista, General Manager, TRIP INN. “SIHOT has quickly proven to be a great partner. The whole team provides great support with prompt replies and actions for our hotel teams. We can really take advantage of the options to tailor and customise the system to each property, to better process automation and to deliver on customer loyalty.”

TRIP INN will be installing SIHOT.KIOSK in some of its properties to understand the impact it has on staff and experience of its guests. And with the SIHOT reporting function, TRIP INN will be able to analyse data at both property and group-level with the ability to adapt the system to the needs of each property.

“SIHOT is great value for money. The user experience (UX) is very important because a lot of our hotel staff are new to the industry. It’s important that front desk teams have access to an intuitive PMS system when we have limitations in providing training. Therefore it is essential that the system is easy to understand and fast to use.”

While TRIP INN sought a reliable partner with dedicated account management, data security was integral to the final decision. With the business and data management based in Germany the hotel brand can be confident in meeting regional security policies and the right level of linguistic support.

Vicky Karantzavelou
Co-Founder & Chief Editor - TravelDailyNews Media Network | Website

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.