The programme provides independent hoteliers distribution access to over 60,000 travel agents and travel management companies (TMCs), generating over 14 million room nights across fives continents.
Above & Beyond, a division of Snowstorm Technologies, announced the launch of its revolutionary hotel programme to independent hotels around the globe. The extension of the programme is another clear indication of Snowstorm Technologies commitment to revolutionize the way in which hotel content is distributed within the travel industry.
The programme provides independent hoteliers distribution access to over 60,000 travel agents and travel management companies (TMCs), generating over 14 million room nights across fives continents. In addition, the programme gives hoteliers access to cutting-edge yield management technology and marketing opportunities. The marketing capabilities on the platform have proved to be a useful and valuable tool for some of the major hotel chains and groups both globally and regionally providing a further benefit to participating independent hotels. In short, Above & Beyond is a great return on investment for participating hotels.
“We have always believed that there are endless possibilities for independent hotels to enjoy greater success that is in line with the larger chains. In being able to invite them to join our Above & Beyond hotel programme, we are taking the next steps in delivering on that belief,” said Julie Janzen, VP of Above & Beyond.
Riaz Pisani, CEO of Above & Beyond added: “Launching Above & Beyond to independent hoteliers is a win-win for both independent hotels and TMCs. Independent hotels can now seamlessly access the Above & Beyond distribution channel, whilst TMCs can enjoy access to additional hotel content, both locally and internationally, that has to date been unavailable.”
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
