Atlas Hospitality Hotels & Resorts, has appointed Affilired to deliver performance marketing solutions, including targeted affiliate marketing and SEM campaigns.
Atlas Hospitality Hotels & Resorts, Morocco’s leading Hotel Operator, with properties in 24 locations across the country, has announced a strategic partnership with Affilired to maximise brand awareness and drive sales in targeted markets across key territories.
Affilired specialises in performance marketing with one of the largest affiliate networks in travel and tourism. Atlas Hospitality Hotels & Resorts, has appointed Affilired to deliver performance marketing solutions, including targeted affiliate marketing and SEM campaigns. This latest partnership will drive sales of its expanding hotel portfolio and increase brand awareness across key territories, including the US, Scandinavia and the Middle East.
Sana El Aitoni, Commercial Director for Atlas Hospitality Hotels & Resorts, said: “We are thrilled to have partnered with Affilired. Our goal is to reach a wider audience and increase our international sales through their performance-based solutions. We have growth plans in place and new properties will soon be introduced to our portfolio of hotels. Our aim is for Affilired to become an effective and trusted partner to raise awareness of these new properties and to generate direct sales.”
Carlos Benito, Sales Manager for Europe, Africa & Cis for Affilired, said: “Atlas Hospitality Hotels & Resorts is one of Morocco’s leading hotel brands. We will be delivering on every service with a laser focus on performance. This latest partnership will enable the group to explore new acquisition strategies. Our SEM solutions and extensive affiliate marketing network will increase sales as Atlas continues to deliver challenging targets for the brand and expand its portfolio of hotels across the country.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
