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Bahia Principe Hotels & Resorts announces portfolio rebranding

Fantasia Bahia Principe Tenerife.

Brand’s properties in Dominican Republic, Mexico, Jamaica and Spain will be classified into four categories and segmented by experience.

MIAMI, FLA. – Bahia Principe Hotels & Resorts – the leader in all-inclusive resorts in the Caribbean, is reorganizing its 24-hotel portfolio, reclassifying properties into four categories and segmented experiences. The new categories and segments will ultimately simplify the process for consumers to identify which hotel will best fulfill their vacation goals and allow them to experience happiness.   

The four hotel categories include Luxury Bahia Principe, including the brand’s most luxurious hotels; Grand Bahia Principe, featuring five-star hotels; Sunlight Bahia Principe, for all Spain-based properties; and Fantasia Bahia Principe, a family-friendly concept that offers thematic hotels, inspired by the success of the brand’s newest property in Punta Cana, Dominican Republic. The brand will debut Fantasia Bahia Principe Tenerife, its second Fantasia property, on November 2018 in Spain.

“The Fantasia Bahia Principe hotels will deliver the highest standards in quality and service, but, above all, will guarantee a thematic experience in which everyone can enjoy our first-class amenities and exciting activities, regardless of age,” said Isabel Pinero, Vice-President of Marketing & Communications for Grupo Pinero, the parent company of Bahia Principe Hotels & Resorts.

In addition to the new categories, hotels will also be segmented by experience, including:

  • Treasure: hotels in unique and off-the-beaten path locations
  • Escape: adults-only properties
  • Family & Friends: for those that seek a wholesome experience for travelers with varying age groups and vacation preferences

Updated hotel list by category

Luxury Bahia Principe (10)

  • Luxury Bahia Principe Cayo Levantado (Dominican Republic)
  • Luxury Bahia Principe Samana (Dominican Republic)
  • Luxury Bahia Principe Fantasia* (Dominican Republic)
  • Luxury Bahia Principe Ambar Blue (Dominican Republic)
  • Luxury Bahia Principe Ambar Green (Dominican Republic)
  • Luxury Bahia Principe Bougaville (Dominican Republic)
  • Luxury Bahia Principe Esmeralda (Dominican Republic)
  • Luxury Bahia Principe Runaway Bay (Jamaica)
  • Luxury Bahia Principe Akumal (Mexico)
  • Luxury Bahia Principe Sian Ka’an (Mexico)

Grand Bahia Principe (10)

  • Grand Bahia Principe Cayacoa (Dominican Republic)
  • Grand Bahia Principe El Portillo (Dominican Republic)
  • Grand Bahia Principe Punta Cana (Dominican Republic)
  • Grand Bahia Principe La Romana (Dominican Republic)
  • Grand Bahia Principe Turquesa (Dominican Republic)
  • Grand Bahia Principe Bavaro (Dominican Republic)
  • Grand Bahia Principe San Juan (Dominican Republic)
  • Grand Bahia Principe Coba (Mexico)
  • Grand Bahia Principe Tulum (Mexico)
  • Grand Bahia Principe Jamaica (Jamaica)

Sunlight Bahia Principe (4)

  • Sunlight Bahia Principe Costa Adeje (Spain)
  • Sunlight Bahia Principe Tenerife (Spain)
  • Sunlight Bahia Principe San Felipe (Spain)
  • Sunlight Bahia Principe Coral Playa (Spain)

Fantasia Bahia Principe (1)

  • Fantasia Bahia Principe Tenerife ** (Spain)

* Fantasia Bahia Principe Punta Cana, new name starting November 2018.
**Opening scheduled for November 2018

Tatiana Rokou

Tatiana is the news coordinator for TravelDailyNews Media Network (, and Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.