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Charismatic boutique brand Aiden opens in Cape Cod, Massachusetts

Captivating hotel lands in popular New England vacation destination.

Phoenix, Arizona – Best Western Hotels & Resorts announced the opening of Aiden by Best Western @ Cape Point in the Cape Cod town of West Yarmouth, Massachusetts. The second U.S. property to open as part of the company’s freshest new boutique hotel concept, Aiden by Best Western @ Cape Point offers new and stylish design that captures the essence of Cape Cod’s ocean-side lifestyle.

Aiden hotels focus on the traveler who wants experience and style at a great price,” said Brad LeBlanc, Senior Vice President and Chief Development Officer for Best Western Hotels & Resorts. “Aiden is created to reflect the style and vibrancy of the world around us, bringing together indulgent amenities and bold designs that deliver a reimagined travel experience. Cape Cod is a place with so much history and personality – it is the perfect destination for our second U.S. Aiden location.”

Aiden’s captivating environment invites the creative traveler and mobile worker to indulge in a one-of-a-kind boutique experience. Each hotel boasts a multi-functional public area to bring together the best of work and play, capturing the essence of its locale with enticing and charismatic designs. Featuring abstract and sleek guestrooms, the Aiden look is complete with playful color palates and lush fabrics.

Managed by Jamsan Hotel Management, the Aiden by Best Western @ Cape Point offers guests a personalized stay with mobile check-in, a connected fitness center and dynamic meeting and event facilities. Guests can also indulge in locally inspired cocktails and boldly curated dishes at the onsite cafe and bar.

We are very excited to bring a cool and hip boutique hotel to the Cape,” said Ashok Patel, Managing Partner, Jamsan Hotel Management. “I am particularly proud to be part of the Aiden brand, and to debut Aiden in the Northeast as the second property in the U.S. and third globally. The brand is making major waves in the marketplace with its unique and guest-centric design. Our hotel brings a new lodging choice that is unlike anything else in the area, and we look forward to welcoming guests with our selection of modern amenities and exemplary service.”

Located in West Yarmouth, in the heart of Cape Cod, Aiden by Best Western @ Cape Point is a place for travelers and locals alike to relax and recharge after a day of exploring New England’s old-school charm. Guests will find stunning beaches, charming restaurants, shopping centers, and adventurous outdoor attractions nearby, including Bass Hole Boardwalk at Grey’s Beach, Whydah Pirate Museum and Seagull Beach. Conveniently located on Route 28 and less than 10 minutes away from Barnstable Municipal Airport, the hotel is perfectly situated for those looking to explore the area.

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