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DropThought strengthens ties between brands and consumers via mobile, social, and cloud technologies

Leading hospitality and business brands use dropThought SaaS platform to track and boost customer relationships.

SANTA CLARA, CALIF. – Leading consumer experience management company DropThought is playing a transformative role in the hospitality industry and with business brands by harnessing mobile, social, cloud, and “big data” to help boost customer-service performance levels and providing real-time customer engagement.

DropThought’s innovative “software as a service” (SaaS) platform helps industries interested in garnering real-time customer feedback by tracking and enhancing customer relationships and service via instant feedback and resolutions, text analytics, and social media marketing. This quick and user-friendly solution enables businesses to receive actionable customer feedback at the point of engagement thus being able to address negative comments on the spot, or promote positive feedback instantaneously. DropThought also gives consumers new and easy ways to share their satisfaction and complaints with hotels, restaurants, and other businesses via on-site devices (such as kiosks, table tops, and check presenters), a mobile app, QR-code scan, and text messaging.

How it works:

  • Businesses can work with DropThought through their company website, DropThought’s mobile Manager App, or with on-premise kiosks and tablets, and view customer feedback on the DropThought Manager dashboard via the web and mobile app.
  • Customer feedback is instantly sent to businesses, allowing them to quickly address issues on the fly.
  • Mangers can use DropThought to market positive customer feedback on social media sites, as well as to improve brand presence and social media scores on sites such as TripAdvisor and Yelp. Instant alerts allow managers to quickly reply to customers directly from their mobile phones.

“We provide senior management with intuitive dashboards and very compelling content for social media marketing that not only can boost customer satisfaction and loyalty but also increase the bottom line. Through DropThought, they have access to vital real-time analytics and real-time trends,” said Karan Chaudhry, DropThought’s founder and CEO. “We believe these powerful and engaging tools will help revolutionize the way brands and consumers interact.”

World-class brands already using DropThought include Cisco, Hyatt, Hilton, Marriott, and Cathay Pacific Airlines.

DropThought allows brands to empower their customers to become a vital part of driving excellent service. Consumers can download the DropThought mobile app, for example, from the hotel poolside, and express their satisfaction with the pool bar and food service. Customers can also let the hotel know if its restaurant’s food is too salty or if the staff is rude.

“DropThought increases customer participation and provides more feedback than any other tool on the market,” said Ajith Ravi, CTO and co-founder of DropThought. “In this competitive, global marketplace, customer loyalty is critical for brands. DropThought’s platform helps companies achieve higher customer satisfaction, which leads to better sales and customer retention.”

News Editor - TravelDailyNews Media Network | + Posts

Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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