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Founders of the SHA Wellness Clinic launch AB Living Group

The Creators of One of the World’s Most Prominent Wellness Clinics Brings Their Expertise to Real Estate Development. The Bataller Family, Founders of the SHA Wellness Clinic, Launches AB Living Group, a Global Development Firm that Will Focus on Premier, Luxury Properties.

MADRID, SPAIN – Alfredo Bataller, founder of the SHA Wellness Clinic (SHA), announced he, along with his family and colleagues, will be spearheading the development of The St. Regis Costa Mujeres Resort in Costa Mujeres, Mexico, under a new real estate development firm he has founded, AB Living Group (AB Living). AB Living is the totality of AB Wellness (responsible for the SHA brand), AB Hospitality and AB Properties.

While the company has only recently launched, the Batellers have invested in recent years in different locations in search of the perfect environments with large areas of surrounding nature, warm climates and easy accessibility that will allow AB Living to develop prominent properties that touch on each of AB’s entities – wellness, hospitality, and real estate.

"Our partnership and selection of the St. Regis brand was due to our shared vision of luxury hospitality, standards of service, tradition and excellence,” said Alejandro Bataller, Vice President of AB Living. “They (St. Regis) are also a leader in the luxury branded residences segment, a component that plays a major role in this project and something we really wanted to bring to Costa Mujeres as the area becomes more popular among international buyers and tourists."

Scheduled to open in 2025, The St. Regis Costa Mujeres Resort is being designed by Sordo Madaleno Studio and will have 160 rooms, 82 residences, several restaurants, a spa, fitness room, pier, Kids Club, Beach Club, among other exclusive amenities for the enjoyment of its future guests as well as for the privileged owners of its residences. The resort will have spectacular views of Isla Mujeres to the east and Cancun to the southeast.

"The signing of The St. Regis Costa Mujeres Resort represents a pivotal moment for St. Regis as the brand continues its dynamic resort growth in the world's most glamorous leisure destinations," said George Fleck, Vice President and Global Brand Leader, St. Regis Hotels & Resorts. "We are thrilled to expand St. Regis' presence in Mexico and look forward to bringing the brand's celebrated rituals and traditions to this vibrant and sought-after destination for future guests."

What’s more, guests and residents will have access to SHA Wellness Mexico. While these are separate concepts and operations, there will undoubtedly be synergies between the two AB Living properties.

Costa Mujeres is an emerging tourist destination, known for its tranquil atmosphere, lush natural surroundings, and pristine beaches in the Mexican Caribbean. The resort is only 25 minutes from Cancun International Airport and just over 10 minutes from Puerto Cancun.  

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Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.