Latest News
HomeRegional NewsEuropeHirsch Bedner Associates strengthens European presence with London expansion
Hotel design

Hirsch Bedner Associates strengthens European presence with London expansion

Matt White has been appointed as principal of HBA London.

Two new offices open: HBA Residential London and MUSE; New Principal appointed to HBA London.

LONDON – Leading hospitality interior design firm, Hirsch Bedner Associates (HBA), announces its significant U.K. expansion with two new office openings in London – HBA Residential London and MUSE – and the appointment of a new principal to HBA’s London office. This growth cements the design firm’s presence in Western Europe and increases the range of HBA’s reach and services.

“As the global market continues to demand exceptional interior design services, HBA is leading the way in Western Europe by expanding in the intercontinental hub that is London,” said HBA Co-CEO Ian Carr. “With Matt White driving our HBA London office and the expansion of our specialized design offerings with HBA Residential and MUSE, we take the same approach to our firm’s growth as we do to our design philosophy – we stay nimble and responsive to client needs and always looking to raise the standard for design worldwide.”

Matt White
Matt White has been appointed as principal of HBA London to drive development for the firm in Europe, raising the bar in designing the finest hotels, resorts, restaurants and spas. After initially spending ten years at HBA’s Singapore and London offices, White most recently ran the U.K. office of Silverfox Studios, where he worked with luxury hospitality brands across Europe and the Middle East. White brings with him more than 25 years of luxury hospitality design experience to HBA’s London office, which is currently working on notable projects, including Four Seasons Hotel Kingdom Towers Jeddah, St. Regis Palm Dubai, Waldorf Astoria Doha and The Ritz-Carlton Tunis.

Helmed by HBA visionaries Inge Moore and Nathan Hutchins, MUSE will serve as a specialty design studio focusing on one-off, high-concept boutique projects. Opening in London in early 2017, MUSE will cater to clients seeking specialized and bespoke projects.

HBA Residential, HBA’s ultra-high-end residential design division has opened its second international office strategically located in west London. Creating the world’s finest residences, HBA Residential brings its signature styling to private clients and developers of elite private villas, penthouses, luxury buildings and homes. The firm’s second office will be spearheaded by Chris Godfrey, global principal of HBA Residential and cater to clientele throughout Europe and internationally, offering a global approach to holistic residential design. The firm is currently working on private residences spanning India, China, Azerbaijan and the United Arab Emirates.

Tatiana Rokou

Tatiana is the news coordinator for TravelDailyNews Media Network (, and Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.