The reporting feature of Hotelogix PMS has enabled the Group to take data driven decisions that are vital to their business.
BANGALORE – Hotelogix, a leader in cloud-based Property Management System has announced its successful partnership with Zanzibar-based Our Zanzibar Hotel Group that has led to 35% increase in occupancy for the Group. This was possible as Hotelogix was instrumental in enabling the Hospitality Group to get more bookings via OTAs and from its own website.
With a combination of 3-star and 5-star properties, Our Zanzibar Hotel Group manages 11 hotels spread across the island. Apart from being recognized as one of the fastest growing hospitality entities in Zanzibar, the Group is also rated as one of the most preferred and recommended destinations.
According to the management at Our Zanzibar Hotel Group, the Group was struggling to ensure real-time update of its rates and inventory on OTAs with the earlier PMS they had. They had to manually login on each OTA’s extranet to do the same, which was time consuming, and prone to error. This also led to overbooking situations, resulting in guest disappointment. Moreover, they had deal with loss of business opportunities as available rooms could never get updated on all sales channels.
“However, with Hotelogix, we are no more worried about overbooking issues. Working with OTAs has now become simplified. We have witnessed a 25% lift in booking via OTAs. Moreover, the integrated web booking engine has helped us to generate 25% more direct booking through our website. All these have led to a 35% spike in our occupancy level,” said Ayman Saleem, Group Director at Our Zanzibar Hotel Group.
According to Ayman, the reporting feature of Hotelogix PMS has enabled the Group to take data driven decisions that are vital to their business. They can now offer customized packages as per their guests’ preferences. The Group now efficiently manages all the properties when their operations are on full throttle during 100% occupancy.
Speaking on this, Aditya Sanghi, Co-founder & CEO at Hotelogix said, “We are happy to see how our PMS has evolved to provide value to hotels in Zanzibar. The Group’s accomplishment validates that we have successfully empowered them to grow their business.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
