The Leading Hotels<.> of the World and Relais & Chateaux<.> have formed a business-to-business alliance that will…
The Leading Hotels<.> of the World and Relais & Chateaux<.> have formed a business-to-business alliance that will pool its resources together. The two organisations said their focuses are complementary. Leading Hotels includes larger hotels or palaces in cities, while Relais & Chateaux is made up of small countryside hotels. The new alliance represents a combined total of 800 luxury hotels and restaurants, including 54 Relais & Chateaux and 43 Leading Hotels of the World. Both companies view the alliance as a way of enhancing their brand reputations in the marketplace. Future plans include joint marketing initiatives, website links to both organisations and cross promotions in each others directories.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.