Rezidor & SOK Corporation strengthen their partnerships in Finland. Carlson Rezidor has also signed Europe’s first new-build Radisson Red, and announces the Radisson Red Hotel Glasgow (UK).
Radisson Blu, one of the world’s leading hotel brands, strengthen its network in Finland. The Solo Sokos Hotel Tammer in Tampere and Solo Sokos Hotel Aleksanteri in Helsinki will be rebranded as Radisson Blu during the first quarter in 2016.
Over the recent years, the iconic and unique hotels in Finland have experienced steady rise in popularity. The World Travel Awards recently awarded Radisson Blu Seaside Hotel as Finland’s Leading Hotel and Radisson Blu Plaza Hotel as Finland’s Leading Business Travel Hotel for the second time.
“SOK Corporation and the Rezidor Hotel Group are proudly building further on their long-term partnership and renewing their exclusive cooperation agreement for Finland. Radisson Blu hotels are an integral part the S Group hotel portfolio helping us to position our portfolio on a global level and building competitive advantage. Following the demand and our unique positioning in Finland, Tammer and Aleksanteri are ideal additions to our dynamic Radisson Blu portfolio,” says Tomi Peitsalo, the Vice President of SOK International Hotel Business and Radisson Blu Regional Director, Finland.
Radisson Blu Hotels & Resorts in Finland continue to lead on customer satisfaction. The recent recognition by World Travel Awards further prove that international and domestic travelers to Finland love staying at Radisson Blu. According to the Radisson Blu guest satisfaction survey covering the Nordics, two of the Finnish hotels rank on top in customer satisfaction in Scandinavia.
Tammer with its rich history and remarkable stories offers Radisson Blu customers a unique grand experience in culturally and historically significant surroundings. Aleksanteri with its distinctive service will introduce the guests an intimate boutique style hotel experience.
Tampere region is developing fast, further fueling the demand for a more diversified supply of hotel rooms and meeting facilities of world-class standards. The rise of travel and tourism industry in Helsinki itself is expected to attract more tourists and international events.
“As one of the world’s largest hotel companies and proudly a long-term partner of SOK Corporation we are well placed to leverage the new business opportunities in Finland and Nordics, and delight our international guests. We are proud to add these two stunning hotels to an award-winning portfolio and offer the best of upper upscale hospitality experience,” added Joep Peeters, Senior Vice President, Franchise Services for Carlson Rezidor Hotel Group.
Carlson Rezidor announces the Radisson Red Hotel Glasgow, UK
Carlson Rezidor has also signed Europe’s first new-build Radisson Red, and announces the Radisson Red Hotel Glasgow (UK). The lifestyle select property, which will be located adjacent to Scotland’s largest exhibition centre, will feature 176 rooms and will welcome its first guests in 2017. It ideally complements Carlson Rezidor’s existing portfolio in Glasgow: the group already operates a Radisson Blu and a Park Inn by Radisson in the city.
Radisson Red Hotel Glasgow UK.
“Following the recent Carlson Rezidor signings of Radisson Red hotels in Asia (Shenyang Hunan; China) and Africa (Cape Town; South Africa), we are proud to announce the first new-build property in Europe. Glasgow is one of the strongest markets in the UK, and Radisson Red will add a vibrant new concept to the city’s hospitality sector. Inspired by the millennial lifestyle trends, the brand addresses the highly connected and design savvy world traveller”, said Wolfgang M. Neumann, President & CEO of Rezidor.
“The Radisson Red Hotel Glasgow will be a flagship and strengthen the brand’s strategic roll-out in Europe, the Middle East & Africa and across the globe. Set for ambitious growth in urban locations, Radisson Red targets 60+ hotels worldwide by the year 2020”, added Elie Younes, Executive Vice President & Chief Development Officer of Rezidor.
Marc Finney, Colliers International Head of Hotel & Resorts Consulting, who provided a Market & Financial Feasibility study for the hotel, commented: “We are delighted to assist our client with bringing forward this innovative development that will be an important addition to the hotel stock in Glasgow. It is an excellent location, and the product, being the first of its kind in the UK, will set a new standard in the city. Bringing together high quality investors-developers and leading international brands is what we do at Colliers.”
The site of the Radisson Red Hotel Glasgow is in the city’s West End, only 300m away from the Scottish Exhibition and Conference Centre (SECC) that includes the Clyde Auditorium for 3,000 guests and the Hydro concert arena with 12,500 seats. Also the International Financial Services District, the Glasgow Science Centre and the Glasgow Media Centre are in close proximity to the hotel. The city centre and international airport are 2km and 10km away, respectively. Besides 176 guest rooms, the Radisson Red will comprise a stylish “Redeli” restaurant and a “Oui” bar; a gallery; more than 100sqm of meeting space; a gym; and 78 parking spaces.
With a population of 1.75 million, Glasgow is the largest city in Scotland and is also the UK’s leading city of finance outside of London and one of Europe’s top ten financial centres. It is also known as a major tourist destination attracting more than 2.3 million visitors per year.
The Radisson Red Hotel Glasgow will be operated by The Rezidor Hotel Group.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
