
Rio de Janeiro.
The absolute occupancy level was the lowest for any month in STR’s Brazil database. When looking at key markets, Rio de Janeiro and Sao Paulo recorded occupancy declines of 46.2% and 46.9%, respectively.
LONDON – In its first month with a visible impact from the COVID-19 pandemic, the Central/South America hotel industry reported steep declines in the three key performance metrics during March 2020, according to data from STR.
U.S. dollar constant currency, March 2020 vs. March 2019
- Occupancy: -48.0% to 31.0%
- Average daily rate (ADR): -6.1% to US$85.61
- evenue per available room (RevPAR): -51.2% to US$26.56
The absolute occupancy and RevPAR levels were the lowest for any month on record in the region.
Local currency, March 2020 vs. March 2019
Colombia
- Occupancy: -49.6% to 30.5%
- ADR: -0.7% to COP272,820.00
- RevPAR: -50.0% to COP83,252.00
The absolute occupancy was the lowest for any month in STR’s Colombia database. Bogota experienced a 48.4% decrease in occupancy. A detailed look into Colombia’s early March daily data can be found here.
Brazil
- Occupancy: -43.0% to 32.4%
- ADR: -9.9% to BRL294.19
- RevPAR: -48.6% to BRL95.43
The absolute occupancy level was the lowest for any month in STR’s Brazil database. When looking at key markets, Rio de Janeiro and Sao Paulo recorded occupancy declines of 46.2% and 46.9%, respectively.
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.