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HomeHotels & LodgingThe Setai Fifth Avenue to open November 1, 2010
Sleek Midtown Hotel marks Capella Hotels and Resorts’ New York City debut

The Setai Fifth Avenue to open November 1, 2010

Davide Bizzi of Bizzi & Partners Development, together with Capella Hotels and ResortsHorst Schulze, announced plans for The Setai Fifth Avenue, A Capella Managed Hotel. The Setai-branded hotel, slated to open November 1, 2010, will be managed by Capella Hotels and Resorts with the impeccable high standards that Capella provides to the world’s most discerning guests and travelers. It represents Capella’s first foray into the New York City hotel market, and its third urban property worldwide.

“The Setai Fifth Avenue will be a fitting addition to the midtown landscape – a visual complement to the neighborhood’s many landmarks and one that promises unequalled hospitality,” said Davide Bizzi, chairman of the tower’s developer, Bizzi & Partners Development, LLC. “In one of the world’s most competitive hotel markets, we believe that Capella Hotels and Resorts is uniquely qualified to raise the bar even higher on the New York City guest experience.”

Added Horst Schulze, chairman and CEO of Capella Hotels and Resorts, “Since the launch of Capella Hotels and Resorts five years ago, we have focused on creating outstanding guest experiences. It is an approach that has earned us the loyalty of guests around the world and one that we look forward to bringing to our New York City debut.”

He continued, “With its wealth of historic landmarks, from the Empire State Building to the recently restored Bryant Park, and the arrival of a sophisticated new level of retail and dining opportunities, the Fifth Avenue corridor is a sought-after destination for New York City visitors. We are honored to join Bizzi & Partners in introducing Capella Hotels and Resorts to this rich environment.”

Located in the heart of midtown Manhattan at 400 Fifth Avenue, between 36th and 37th Streets, The Setai Fifth Avenue will feature 157 guest rooms that will be among the largest in the city (the majority at 700 square feet or larger), plus 54 apartment suites and three penthouse apartments. These will be complemented by an exceptional collection of condominium residences on the tower’s top floors.

The intimate lobby – with its signature staircase, inviting banquette and reception desk of backlit white onyx panels – will create an arrival experience akin to being welcomed into a grand home, instantly setting the tone for the guest’s stay. The hotel will also feature a second-floor restaurant set to rival the city’s finest; a stylish bar; a full-floor spa and salon; an expansive fitness center; sophisticated space for executive meetings and social events; and the attentive, around-the-clock services distinctive to Capella, from the attention of a Capella Personal Assistant to a welcome absence of check-in and check-out times.

The Setai Fifth Avenue’s sleek, limestone-clad exterior was designed by Gwathmey Siegel & Associates in the architectural partners’ last great New York collaboration before the passing last summer of Charles Gwathmey. Contemporary interiors by principals Don Siembieda and Francisco Jove of DAS Concepts will blend understated elegance with a singularly New York ambience, one that will be enhanced by an impressive collection of artworks by established and emerging American and European artists.