The hotel’s uses local, organic bath products that are sourced locally, which supports the local economy and eliminates CO2 emissions.
Having first opened in 2018, The Vera is founded on a commitment to local anthology and sustainability in both material and ethos: the hotel is dressed from floor to ceiling with works and creations of both budding and well-known Israeli designers and creators, in addition to undertaking sustainability programming, including:
- Reusable, recycled materials: Complete elimination of single-use plastics throughout the hotel; Toiletry dispensaries replacing of disposable soap and shampoo bottles; Water-filter systems in each room to avoid the use of single-use plastic water bottles; Property-wide use of garbage bags produced with upcycled bio-degradable beans; Degradable coffee cups and lids.
- Environmental sustainability: The hotel’s usage of local, organic bath products that are sourced locally, which supports the local economy and eliminates CO2 emissions.
- Energy efficiency and eco-insulation: Usage of one of the world’s most energy efficient insulation systems, the LG VRF System 4th generation; Insulation with a high-quality material that keeps the hotel warm in the winter and cold in the summer, thus reducing the use of air conditioning systems.
“The elimination of single-use plastics is an obvious decision and a forward step for the hotel industry,” says Danny Tamari, CEO and Founder of The Vera. “We continually strive to build an environmentally-conscious society, and The Vera’s action reflects our vision of what a modern hospitality experience should be.
As a sophisticated and welcoming bolthole, The Vera offers plush rooms with oak-wooden parquet floors and stylish furniture, complimentary boutique wines on tap, an intimate spa, two-level rooftop sundeck, hyper-local concierge and an all-around personalized service for business, solo and leisure-driven arriving in Tel Aviv, a modern metropolis on the Mediterranean.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.