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Westin Hotels to make debut in Sacramento

The Westin Sacramento opens this spring in a scenic, riverfront location, near shops, restaurants and theaters.

STAMFORD, CONN. – Picking up momentum in markets across the globe, Starwood Hotels & Resorts Worldwide, Inc. announced plans to open its first Westin hotel in Sacramento, California. The Westin Sacramento is scheduled to open in April 2013 alongside the Sacramento River. Owned by Urban Commons/Brighton Management, the 100-room property formerly known as Le Rivage Hotel will undergo a $3.2 million renovation prior to re-opening under the Westin flag.

“We look forward to opening our first Westin hotel in the beautiful and dynamic city of Sacramento, as we continue to grow the brand in key destinations across the globe,” said Brian Povinelli, Global Brand Leader for Westin Hotels & Resorts. “Upon completion of renovations, The Westin Sacramento will showcase all of the brand’s signature services and amenities, designed to send guests home feeling better than when they arrived.”

The Westin Sacramento will feature 100 guestrooms and suites, many with balconies overlooking the river, 7,000 square feet of meeting and function space, a full-service restaurant, outdoor pool, spa, and fully renovated WestinWORKOUT fitness studio, where guests will have plenty of choices for cardio, strength and stretching.

The sensory-rich environment at Westin offers a respite from the rigors of travel and sets a welcoming tone. The Westin brand’s innovative programs and instinctive service transform every aspect of a guest’s stay into a revitalizing experience. All guestrooms and suites at The Westin Sacramento will offer the world-renowned Westin Heavenly Bed – an oasis of lush sheets, down and a patented pillow-top mattress, which cradles and contours to the body for truly restorative sleep. Guests will revive in the Heavenly® Bath enhanced with the brand’s Heavenly Shower, Heavenly Robe and White Tea Aloe bath amenities, and in-room high-speed Internet access. The hotel will also feature the Westin brand’s signature SuperFoodsRX menu, which includes nutrient-rich and delicious options to tempt every palate.

“Westin is attracting a growing number of conversion opportunities, especially in more mature, metropolitan markets,” said Allison Reid, Senior Vice President of North America Development, Starwood Hotels & Resorts Worldwide, Inc. “The phenomenal success of the Westin brand’s distinct positioning has generated fierce loyalty among global travelers and inspired a growing number of owners and developers to reposition existing assets under the Westin flag.”

Located at 4350 Riverside Boulevard, The Westin Sacramento will be convenient to numerous shops, restaurants, art galleries and museums, the Sacramento Convention Center Complex and the campus of California State University. Guests can delve into Sacramento’s Gold Rush days in nearby Old Sacramento, visit the Sacramento Zoo or catch a show at one of several nearby theaters. Sacramento International Airport (SMF) is just 20 minutes from the hotel.

Westin Hotels & Resorts, like all brands within Starwood’s robust portfolio, is proud to offer the Starwood Preferred Guest® program, which made headlines when it launched in 1999 with a breakthrough policy of no blackout dates on Free Night Awards. SPG® offers members the ability to redeem awards at more resorts, more luxury properties, more European hotels and more golf properties than any other hotel program.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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