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TFest Chapter V: Ascend – Elevating business connections

TFest

TFest announces “Ascend” as the theme for its 2024 luxury travel event in Mayakoba, Mexico, focusing on transformative wellness experiences and impactful business opportunities.

MAYAKOBA, MEXICO – TFest, leading event for luxury travel, announces its theme for this year’s highly anticipated Chapter: “Ascend”. Taking place from 27-30 October 2024 at Fairmont Mayakoba, Mexico, TFest is the unmissable global event in the luxury travel calendar.

Combining mindfulness and wellbeing with valuable business opportunities, TFest has rewritten the traditional trade show rules. The wellness travel sector is driving industry evolution around the world, with wellness tourism projected to reach $1.3 trillion by 20251, ranking among the fastest-growing sectors.

“It is no longer enough for leisure travellers to use holidays for pure relaxation. Modern wellness goes beyond experiences and aims for immersive transformation. Hot trends right now include longevity retreats, biohacking, and art-focused therapies. The goal is growth, change, and lifespan extension. This is wellness with purpose and these are people seeking meaning and real results”, said Christy Kuplic, Managing Director of Private Luxury Events.

TFest has been a trailblazer in shaping the luxury travel industry through its innovative programme focused on transformative experiences and personal and professional optimisation. This year’s theme, ‘Ascend,’ reflects TFest’s aim of facilitating deeper connections and more meaningful business interactions, bringing together influential buyers and exhibitors in luxury travel to inspire each other, foster innovation, and influence the future of the industry.

Christy Kuplic, Managing Director of Private Luxury Events, said: “TFest is dedicated to the high performers and influencers in the global luxury travel industry. Traditional trade shows usually reflect the nonstop environment. So, we created TFest to have moments where you stop, connect, challenge yourself, and do things you’ve never done before. It’s those moments that people still talk about – because it’s human and it’s magic. Business relationships and bonds reach a deeper level that continues to grow year on year.”

“At Fairmont Mayakoba, we’re always thrilled to host TFest. This event brings together some of the most influential leaders in luxury travel and provides an incredible opportunity to showcase not only our beautiful destination, the Riviera Maya, but also Fairmont Mayakoba’s commitment to exceptional experiences, breathtaking scenery, and unparalleled hospitality. We’re happy to be hosting this event again in 2025 and 2026 and look forward to forging meaningful connections and inspiring unforgettable journeys.” said Jacco Van Teeffelen, General Manager, Fairmont Mayakoba.

“We are excited to welcome TFest back to Mayakoba for its second year in the destination, bringing together some of the world’s top luxury travel buyers and exhibitors within the setting of Mayakoba’s pristine natural environment and world class resorts,” says Kappner Clark, Executive Director of Marketing and Sales, RLH Properties. “The event’s focus on inspiring, transformative programming and authentic connections perfectly aligns with the ethos of Mayakoba and the experience we hope to create for our guests across the destination. We look forward to engaging with TFest participants in 2024 and beyond.”

With over 240 global exhibitors, 250 global luxury buyers, and press and media members in attendance, the event promises unparalleled networking opportunities and the chance to create lasting relationships in a dynamic environment.

TFest owes its success to the continued support of exceptional industry brands and partners, including Fairmont Mayakoba, RLH Properties, Mayakoba, Rosewood Mayakoba, Banyan Tree Mayakoba, Andaz Mayakoba Resort, Grand Velas Riviera Maya, Healing Tulum, CTA Designer, XO Private, Marriott International, Accor, and media partners LuxusInsider, LuxuryWise. Their collaboration enhanced the quality and prestige of the event, ensuring an unmatched experience for attendees.

 

1 Global Wellness Institute

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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