LAS VEGAS - Bartech, a Las Vegas-based provider of automatic, profit-generating minibar solutions for the global hospitality industry, has announced the launch of BarTouch Cloud, an advanced manual minibar management solution designed to address the needs of today's hotels in a post-COVID industry environment. With guests expected to remain socially distanced and with properties limiting the presence of non-essential staff for the foreseeable future, BarTouch Cloud ensures that hoteliers can continue to seamlessly meet guest needs within the safety of their guestrooms by converting the presence of manual minibars into efficient, responsive and profitable F&B operations.
While many guests may decide to avoid public hotel areas such as restaurants or bars, they still expect hoteliers to address basic needs that are essential to a satisfying experience, including immediate access to a wide range of food and beverage options to suit any preference. BarTouch Cloud ensures that hotels with manual minibars can seamlessly adapt to this growing expectation by providing hotel staff with the ability to track inventory levels and issue restock requests using any smart device. Through its integration with a hotel's PMS, BarTouch Cloud can also guarantee that purchases are effortlessly billed to a guest's folio to ensure that all revenues are captured, while eliminating additional trips by staff to guestrooms that may pose an increased risk of contamination for both guests and staff.
With its cloud-based design, BarTouch Cloud also significantly enhances a hotel's ability to run operations remotely, allowing employees to monitor and manage F&B services using either Wi-Fi or 4G/5G from virtually anywhere in the world. At a time when hotel businesses are trying to preserve as much revenue and labor resources as possible, BartTouch Cloud additionally plays a crucial role in lowering operational and maintenance costs. Not only allowing limited labor resources to effortlessly multitask F&B needs with other responsibilities, this includes Bartech overseeing and managing all IT activities with regards to minibar operations. Engineered to meet industry recommended specifications for offering cloud-based technology, BarTouch Cloud additionally ensures a swift implementation time that takes only minutes while providing enhanced network and data protection abilities. Such security features consist of utilizing the latest in strong data encryption and user login technology which combine to create an ultra-secure platform. As a fully cloud-based solution, BarTouch Cloud also maintains shared responsibility between a hotel and Bartech in safeguarding all minibar operations-related data.
"Providing access to in-room purchases is now so critical to meeting guest needs, while ensuring their safety and running a profitable business, that many hotels are looking for ways to overcome the substantial limitations of manual minibars in running a successful operation," said Bruno Agrario, VP of Sales and Marketing at Bartech. "BarTouch Cloud fully resolves such challenges and provides hoteliers with total flexibility over effectively managing what offerings to make available to guests to suit any specific demographic."
BarTouch Cloud is compatible with any manual minibar brand and model. It can even provide the ability to manage and bill non-refrigerated items from snack trays and display units. This not only includes products such as bottled water or chocolate, but can also be extended to provide guests with seamless and safe access to electronics, toiletries, hand sanitizers, face masks and much more.