New app lets consumers watch the most popular U.S. travel series and other original travel shows at home, on the go and at sea.
MIAMI – In another first for the travel industry, Carnival Corporation & plc announced it is launching OceanView Mobile – the first travel content app from a travel provider that lets people explore the most popular destinations wherever and whenever they choose.
OceanView Mobile is available for download on the Apple App Store and Google Play, and features free content from Carnival Corporation. OceanView also will be available in late October on the company's Ocean.com website.
Viewers can select from a slate of more than 150 full episodes from favorite "Ocean Original" shows like The Voyager with Josh Garcia (which airs weekly on NBC); Ocean Treks with Jeff Corwin and Vacation Creation with Tommy Davidson and Andrea Feczko (both of which air weekly on ABC); and Good Spirits, as well as 30 short-form episodes of original series, "GO" and "Local Eyes."
OceanView also will showcase video collections from the corporation's cruise brands, with viewers able to check out memorable new-ship christening ceremonies featuring royalty and celebrities, as well as the fascinating process of ship design and construction, elaborate culinary creations from world-renown chefs and ever-evolving ship attractions.
"Our Ocean Originals already are the most popular travel series on TV in the U.S., and now travel fans around the world can watch their favorite shows anytime they want, from wherever they are – whether that's at home, on the go or on our ships," said John Padgett, chief experience and innovation officer for Carnival Corporation. "Our ability to extend consumer brand engagement from broadcast TV to all major video-on-demand platforms, all major over-the-top platforms and all major mobile platforms is unprecedented in the travel industry. This allows us to showcase the extraordinary experiences available on cruise vacations to millions of potential guests, and to help them get excited about where they'll go next, whenever they prefer."
Carnival Corporation's creation and strategic distribution of compelling and authentic experiential content is part of the company's larger strategy to increase awareness and demand for cruise vacations. The three network shows consistently rank as number one or number two in their time slots. With cruise vacations growing 20 percent faster than land-based vacations and with more people than ever taking cruise vacations in 2018, the strong ratings are further evidence that global interest in cruise vacations is becoming more and more popular.
OceanView Content
"Ocean Originals" use compelling and authentic storytelling to share the powerful way travel by sea connects people, places and cultures by showcasing exciting adventures, exotic cultures and popular global destinations. Ships from all nine of the company's cruise line brands Carnival Cruise Line, Holland America Line, Princess Cruises, Seabourn, AIDA Cruises, Costa Cruises, Cunard, P&O Cruises (Australia) and P&O Cruises (UK) – serve as the platform for engaging and emotional experiences.
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