Denmark’s capital of cool, Copenhagen, is the top travel destination in 2019 according to Lonely Planet. In less than a month, Copenhagen becomes even cooler as the city is introduced to Marriott’s affordable lifestyle brand Moxy Hotels. The Danish operator, Core Hospitality, is training the Crew and styling the final details of the hotel to get it ready for opening on March 18th.
Affordable lifestyle hotel
Moxy Hotels is a fun and youthful brand, which is reflected in the combination of bold design and affordable style where communal engagement is at the heart of the experience. By day, the Moxy Bar is a social space for co-working and play, allowing outside visitors and guests to work remotely, host informal meetings and study in vibrant surroundings. The space includes board games, giant games for quick study breaks and loads of comfortable furniture. At night, the Moxy Bar transitions into a local destination for the community, offering music, cocktails and entertainment.
While Moxy is a lifestyle hotel with experiential settings, it is surprisingly affordable as explained by Vicki Poulos, Senior Global Brand Director of Moxy Hotels: “Today’s consumer is less desirous of a cookie cutter experience and in fact wants to discover something new, take in the city, the food, the local scene, whether he/she is there for a day or a week. Increasingly we see the blurring of lines between work and play; technology has made us connected 24/7. Today’s traveler is looking for a hotel to allow them to have the experience on their terms. We see them wanting to hang out in the living room to work or play, or both. Moxy has been designed to give Millennials everything they want and nothing that they don’t. The brand offers a new way of traveling which is smaller in concentration not a reduction. Premium in every way but price – its affordability is not a sacrifice of style, nor a loss of comfort.”
Ideal brand for Copenhagen
Opening in Copenhagen’s Sydhavnen, Moxy will be situated in a growing business area with Aalborg University Copenhagen and thousands of apartments buildings. The area is up-and-coming but lacks a fun hangout for the locals and a lifestyle hotel option for the business community. The Danish operator, Core Hospitality, thus believes Moxy Hotels is ideal for this location in Sydhavnen.
"Sydhavnen has emerged as the newest up-and-coming area in Copenhagen. The market offers an ideal mix of large office spaces, strong transportation infrastructure, dozens of new residential properties, a leading university, world class shopping, top tourist destinations, and some of the best restaurateurs on the food scene in near proximity,” says Per Denker Sorensen, CEO of Core Hospitality, the operator of Moxy Copenhagen Sydhavnen. “Our business plan was to capitalize on this and build a hotel for Copenhageners and guests alike who desire a truly authentic experience. Moxy Copenhagen was designed to cater to the new demographic of Sydhavnen and is unlike any hotel in its marketplace. During the day you’ll find locals and travelers working and playing side-by-side at the Moxy. At night, you might find them challenging each other to a game of Jenga or toasting with cocktails.”
Moxy Copenhagen Sydhavnen fact list
- 226 rooms with sound-reducing walls
- 43” Netflix-ready televisions
- Free lightning-fast Wi-Fi
- Air condition in all rooms
- Designer bath amenities
- Free gym for all
- Flexible and informal meeting rooms
- Abundant USB plugins
- Communal bar with co-working space
- Bike rental for Fun Hunters
- Limited parking space available