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Emirates appoints APG as its General Sales Agency in Argentina

APG will represent Emirates in commercial and sales activities in the Argentinian market, primarily in Buenos Aires.

BUENOR AIRES – Emirates announces that it has appointed APG as its general sales agency (GSA) for Argentina. Emirates, the world’s largest international airline, is gearing up to resume its service between Buenos Aires and Dubai on November 2. The flight will include a short stop in Rio de Janeiro, connecting Argentina and Brazil via direct flights using Emirates’ acclaimed services.

APG will represent Emirates in commercial and sales activities in the Argentinian market, primarily in Buenos Aires. This includes ticketing services in Argentina and acting as the airline’s point of sale, conducting general sales visits and the provision of sales support to agencies in the market, customer service support, representing Emirates at events and trade shows, among other responsibilities.

APG, headquartered in Paris and with a presence in over 100 countries including Argentina, provides airline distribution solutions to support airlines and the global travel industry. APG Argentina is headed by Raul Roca, CEO APG Argentina, Board Member & Vice President
The Americas APG Network, who will lead a sales team charged to represent Emirates in Argentina, effective immediately.

Commenting on its appointment as GSA for Emirates, Raul Roca said: “We are delighted and honored to represent Emirates in Argentina. The resumption of flights from Buenos Aires to Dubai is an important step for the recovery of air travel in Argentina and surrounding markets. We are prepared to develop sales and capture new revenue streams”.

Salem Obaidalla, Senior Vice President of Commercial Operations – Americas added: “With our planned resumption of services in Bueno Aires in November, we are thrilled to commission APG to represent the airline in the Argentinian market. Their vast expertise in the local travel industry will enable us to achieve our sales objectives through deep relationships and a well-established network within the travel trade community. We look forward to APG acting on our behalf in Argentina with the provision of services for ticket sales and promotion through its agency network in addition to providing customer support.”

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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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