The Estonian Convention Bureau has bolstered its digital communication offering by launching a much-upgraded version of the ecb.ee website that delivers better tools and new features for event planners. The site, designed chiefly to help planners and professional conference organisers (PCOs) aiming to organise events in Estonia, now includes enhanced functionality, user-friendliness and visual design. Among the key changes is the addition of a “My Digital Planner” feature which allows users to choose specific destinations, venues, hotels, activities and suppliers for their events, save their results as ‘favourites’, convert them PDF files and send the information to colleagues by email.
The website's highly popular Conference Calendar has been also been improved. The feature is a rare find among such sites as it lists all the main international events taking place in the country. The calendar has been given an upgraded search function, and now includes virtual conferences as well as major city-wide events, such as festivals and sports competitions, that may interest delegates or impact room availability. Another much-used area of the site, the Group Activities section, has similarly been upgraded. Planners hoping to boost their groups' programmes with authentic, Instagrammable experiences can now search for activities by region, duration and theme.