In celebration of the 20th anniversary, Ethiopian Airlines’ Frequent Flyer Programme, ShebaMiles, has launched a ‘1-million-mile Reward’ promotion to offer loyal members 100,000 miles for consecutive 10 months.
ADDIS ABABA – Originally named after the Queen of Sheba of Ethiopia whose reward is considered to be generous according to the Ethiopian mythology, ShebaMiles is one of the most rewarding and innovative programs of Ethiopian which creates memories and special customer experiences for passengers. The Frequent Flyer Program enables members accumulate miles which will entitle them to award tickets, upgrade awards and many other privileges. The more miles the members fly the higher the benefits they get from
ShebaMiles. Membership to the program is open to everyone above the age of two years.
In celebration of the 20th anniversary, Ethiopian Airlines’ Frequent Flyer Programme, ShebaMiles, has launched a ‘1-million-mile Reward’ promotion to offer loyal members 100,000 miles for consecutive 10 months. Additionally, the airline offers a great mix of
discount awards, extra bonus miles and more privileges including from its partners all over the world.
Regarding the anniversary, Mr. Tewolde GebreMariam, Group CEO of Ethiopian Airlines remarked,” We are excited to offer our members with more ways to earn miles over the years. Throughout these years, our customers have immensely contributed to the development of
the loyalty program. Our Frequent Flyer Program has teamed up with several airlines and nonairline partners to create a world of choices for members to accumulate miles. Going forward, we will continuously strive to offer enormous privileges for our customers underpinned by our digital solutions. We sincerely thank our loyal members and partners for their continued support throughout the years and for inspiring us to constantly enrich their travel and overall travel experiences.”
With the continued loyalty and patronage of the ever-growing loyal customers, ShebaMiles has come a long way from its humble beginnings with a small member base to a considerably large number of frequent travelers that effortlessly enjoy elevated and end-to-end travel experiences with digital solutions.
In the current program structure, ShebaMiles has Blue, Silver, Gold and Platinum tier levels which are achieved through the number of Status Miles or sectors flown annually and grant corresponding privileges.
Thanks to the ongoing digital transformations, ShebaMiles members are eligible to check their flight activities, upgrade their profiles, issue award tickets and claim their missing miles on the tip of their fingers. Members can also collect miles from ASKY and Star Alliance members as well as various ground service providers. Adventure Green Alaska is Now a GSTC-Recognized Standard.
Ethiopian Adds innovative app feature ‘Feel Addis’ to elevate
Passengers flying Ethiopian with layover between 8 and 24 hours in Addis Ababa are set to have their end-to-end layover experience transformed in a whole new way with the launch of the airline’s digitized transit package dubbed Feel Addis. The enhanced service brings convenience to passengers’ fingertips allowing them to get their hotel voucher and transit visa card with their mobile devices.
“As an airline continuously adapting our services to the evolving needs and expectations of passengers, we always look for opportunities to enhance passengers’ end-to-end travel experience as they fly Ethiopian,” says Mr Tewolde GebreMariam, Group CEO of Ethiopian Airlines. “Our digitized layover package, Feel Addis, is unveiled with customers’ convenience in mind. Thanks to the enhanced service, we have digitized all customer touchpoints avoiding the need to contact airport agents to process hotel voucher and transit visa of passengers with a layover of 8 hours or more in Addis Ababa. The launch of Feel Addis is also part of our efforts to further boost. Addis Ababa’s stature as a preferred transit hub into and out of Africa by facilitating seamless end- to-end experience for the travelling public.”
What passengers need to do to enjoy Feel Addis is, enter their booking code on ‘Feel Addis’ tab option to check eligibility through Ethiopian Mobile App after they are done with check-in. Once they check their eligibility for the service, passengers are required to enter their email address in the app and hit the ‘Get Voucher’ button at the bottom of their screen. They will then get their hotel name with all services on offer; the boarding time for their next flight from Addis; pick-up time from their hotel to the airport; and their visa. It is to be recalled that Ethiopian has been taking different measures to enhance the transit experience of passengers including the launch of free transit tour of Addis back in January.
Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.
She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
