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German Dorint Hotels & Resorts chooses HotelREZ as GDS distribution partner

HotelREZ is able to provide a tailored solution for hotels and chains that are looking for that little extra, but also want the security of the Sabre technological backbone.

HotelREZ Hotels & Resorts (HotelREZ), one of the world&s fastest growing hotel representation companies, has been selected by German Dorint Hotels & Resorts (Dorint) as its new distribution partner. Dorint was a customer of Trust International which was acquired by Sabre last year.

With an impressive portfolio of 38 properties spread across Germany, the Netherlands and Switzerland, the Dorint brand is well known for its quality business hotels and leisure resorts in Europe. HotelREZ, a Global Partner of Sabre, deploys its technology to a portfolio of nearly 1,000 hotels in over 30 countries, and is now adding Dorint's 38 properties on the DO chain code to sit alongside its own HO chain code, through its private label GDS management offering.

Karl-Heinz Pawlizki, COO of Dorint Hotels & Resorts, explained the decision: "We were presented with an opportunity to reposition our hotel distribution, and we wanted to ensure we were getting the best in the market. HotelREZ proved to be the top choice, as it is capable of providing us with the very best technology in the market, via Sabre, and is able to improve upon this through its innovative global demand, marketing, bespoke account management and revenue solutions."

Mark Lewis, founder and CEO of HotelREZ Hotels & Resorts, added: "We are extremely pleased to win Dorint Hotels & Resorts as a new customer, and look forward to developing its global distribution strategy through our Private Label GDS offering. I believe that, in order to remain competitive, hotels and chains now more than ever require bespoke distribution services, capable of providing them with not just great technology, but also added value services such as real key relationship management, targeted demand generation, flexible payment structures and exceptional support services.

HotelREZ is able to provide a tailored solution for hotels and chains that are looking for that little extra, but also want the security of the Sabre technological backbone. We think our offering is perfect for hoteliers who are looking for more than technology and require a best of breed approach to distribution."

In addition to distribution services, HotelREZ will provide Dorint Hotels & Resorts with access to its own global network of preferred partnership agreements with corporate and consortia bookers, as well as sales and marketing services.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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