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IAPCO Driving Excellence Innovation Award goes to Ms Hyojung Ok from ezpmp, South Korea

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The summit was delivered virtually using 5G wireless technology so online security was a significant consideration and all systems had to be vigorously tested for seamless and stable operation.

During IMEX Gala Dinner, IAPCO awarded its 8th Driving Excellence Innovation Award to ezpmp, South Korea,  and the work of Ms Hyojung Ok for her use of innovative digital technology to deliver a flawless carbon neutral event to a virtual audience at the P4G Summit in Korea in 2021.

The IAPCO Innovation Award 2021 goes to ezpmp, a PCO based in South Korea, and the work of Director Ms Hyojung Ok for her use of innovative digital technology to deliver a flawless carbon neutral event to a virtual audience at the P4G Summit in Korea in 2021.

A leading PCO in Korea, EZpmp, established in 2003, has a solid track record of achievements in a promotional events, exhibitions,and conventions with digital solutions. It also provides creative and latest IT and meeting technology such as AR, holograms for a new digital era.

Partnering for Green Growth and the Global Goals 2030 (P4G) was the first multilateral environmental event to be hosted by the Korean government.

The virtual summit brought together government representatives and international organisations to focus on the theme, ‘Inclusive Green Recovery Towards Carbon Neutrality’.

The summit was delivered virtually using 5G wireless technology so online security was a significant consideration and all systems had to be vigorously tested for seamless and stable operation.

In the spirit of inclusivity, innovation, and sustainability, the video summit used real-time augmented reality to provide delegates with an immersive experience while showcasing Korea’s culture and natural habitat.

The award ceremony took place during the IMEX Frankfurt 2022 Gala Dinner, with IMEX Group being the supporter of the award. It was presented by Sarah Markey-Hamm, IAPCO President-Elect, who said: "Digital innovation is the silver lining of the adverse conditions our industry endured these past years. Our members had to demonstrate creativity to overcome the challenges of meeting virtually. ezpmp is a prime example of what can be achieved today. Whilst I must admit it feels so good to be back meeting in person, the knowledge and development that took place in the digital space opens up new perspectives in terms of inclusivity and accessibility". 

The IAPCO Innovation Award recognises talented individuals who use their initiative to find creative solutions and innovations to overcome the frequent challenges encountered when organising an international congress.

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