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Nevis Tourism Authority names 2022 Tourism Ambassadors


The Nevis Tourism Authority announce its panel of 2022 Ambassadors as part of the destination’s Tourism Ambassador Program - a partnership formed with a select group of travel tastemakers, influencers and journalists chosen exclusively for their familiarity with the island.

First launched in 2020, the Nevis Tourism Ambassador Program shares stories of Nevis from trusted voices with audiences around the world. The 2022 lineup boasts musical performer and former Spice Girl, Mel B; model and actress, Nikeva Stapleton; award-winning spa and luxury travel influencer, Ava Roxanne Stritt; and Caribbean media expert, Brian Major. Reaching diverse industries and markets, the four Ambassadors will impart their favorite Nevis experiences from culture and history, to sports and romance, and beyond. Nevis Ambassadors are projected to showcase the island’s tourism offerings from their own unique perspective via editorial content, social networks and interviews, among other media platforms. Throughout the year, the Ambassadors’ followers can look forward to being alerted to iconic island events like the Nevis Mango Festival, highlighting the island’s favorite fruit; the Nevis - St. Kitts Cross Channel Swim on March 27, 2022, in which participants swim the 2.5 miles from Nevis to St. Kitts; and Nevis Culturama, the island’s annual summer carnival.

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