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New TRYP by Wyndham Coming to Lawrenceville area of Pittsburgh

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Wyndham Hotel Group transforms former vocational school building to lifestyle hotel.

PITTSBURGH - TRYP by Wyndham, Wyndham Hotel Group's urban lifestyle brand, announces its next U.S. destination: a transformed former school building in Pittsburgh's Lawrenceville neighborhood –recently dubbed "America's Coolest Neighborhood" by Money Magazine.

TRYP by Wyndham hotels celebrate the spirit of the urban traveler in the heart of the world's most alluring cities. Hotels are infused with local spirit allowing guests to uncover each destination's individual culture and TRYP by Wyndham Pittsburgh/Lawrenceville is no exception: creative adaptive re-use of a former school building, the hotel will convey the spirit of Lawrenceville through design, local art and true neighborhood dining.  
    
The 108-room hotel is being developed by the Century Group, a hospitality development company which owns and operates nine hotels across West Virginia, Pennsylvania and Ohio including several Wyndham Hotel Group brands, and will be designed by Pittsburgh firm Desmone Architects. The hotel is expected to open in early 2019.

"Lawrenceville is one of the country's best kept secrets: a vivacious district of Pittsburgh dripping with its own take on art, culture, food - and a whole network of breweries," said Kate Ashton, brand senior vice president, TRYP by Wyndham. "We hand-picked it as the next stop for TRYP as we expand into up-and-coming destinations travelers want to uncover. Thanks to our strong relationship with Century Group, we have no doubt this hotel will deliver the insider's experience of Lawrenceville for inquisitive travelers."

Welcome to America's Coolest Neighborhood  
With a bustling art and design scene emerging from an industrial past, Lawrenceville is a strategic destination for the trendsetting TRYP by Wyndham brand offering guests access to under-the-radar and up-and-coming locations.

TRYP by Wyndham Pittsburgh/Lawrenceville will occupy the building of a former vocational school in the center of Lawrenceville. Building on the creative space and central location, the hotel's design will celebrate the nearby community incorporating the work of local artists and designers. In addition to more than 2,000 square feet of meeting and event space, the hotel will feature a street-level restaurant and rooftop patio dining through collaborations with local chefs.

"As part of the Pittsburgh and Lawrenceville communities, we know how special this city is and wanted the right opportunity to welcome travelers through the eyes of locals," said Josh Aderholt, principal at the Century Group. "As long-time partners with Wyndham, we've been looking for the perfect opportunity to launch a lifestyle brand and knew that TRYP by Wyndham– backed by the support of a hospitality giant and our local expertise – would thrive among the distinct culture in Lawrenceville."

TRYP's Proliferation Persists
TRYP by Wyndham is home to more than 110 hotels in global destinations with distinct personalities like Abu Dhabi, Brisbane, Paris and Sao Paulo. This will be the fifth U.S. location for TRYP by Wyndham, which recently opened locations in College Station, Texas; St. Augustine, Florida; Xi'an, China; and Dubai, UAE – the brand's largest hotel at 650 rooms.

The brand's pipeline is even stronger: with approximately 30 hotels and more than 4,000 rooms on the horizon, TRYP by Wyndham expects to nearly double its U.S. portfolio in the coming year with highly anticipated openings planned for Long Island City, N.Y.; El Paso, Texas; Macon, Georgia; and Newark, N.J., in addition to persistent growth in Florida in hot destinations such as Fort Lauderdale, Miami, Coral Gables, Orlando, Kissimmee and Bay Harbor.

TRYP by Wyndham hotels participate in Wyndham Rewards, the simple-to-use, revolutionary loyalty program from Wyndham Hotel Group. Named a best hotel rewards program for the past three consecutive years by U.S. News and World Report, Wyndham Rewards offers members a generous points earning structure along with a flat, free night redemption rate - the first of its kind for a major rewards program.

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