WESTLAKE VILLAGE, CA - Pleasant Holidays announced it has launched its Social Media Toolkit, a new marketing resource designed to help travel advisors grow their sales by increasing their online presence. The toolkit offers free, easy-to-use, pre-messaged social media posts with eye-catching images and customizable content that travel advisors can publish on their own Facebook, Instagram and Twitter accounts to promote engagement with their followers that can lead to new vacation bookings. Posts feature a collection of consumer-direct messages that travel advisors can customize with their own call to action, as well as travel advisor-focused messages that can be used to share information within an agency team.
“Our Social Media Toolkit features a variety of themed campaigns with messages that are both timely and timeless,” said Jack E. Richards, President and CEO. “Themes include love of travel, dream vacation destinations, current offers and promotions, travel protection coverage and more. But perhaps the greatest asset of Pleasant Holidays’ Social Media Toolkit is its image gallery stocked with hundreds of destination images, all available for travel advisors to download and use to create their own organic, Pleasant Holidays posts free of charge.”
Pleasant Holidays’ Social Media Toolkit features vacation destinations and cruises spanning the world, from familiar to exotic, including Hawaii, Mexico, Caribbean, Tahiti, Asia, Central America and more. Travel advisors can browse the toolkit for inspiration or use the convenient search tool to locate just what they have in mind. Once advisors select images or prepared posts, they can download them to the image gallery on their personal electronic device (smart phone, tablet or computer), and then use them to create their own posts on the platforms of their choosing. Images are pre-formatted to conform to preferred standards for Facebook, Instagram and Twitter; travel advisors can use the suggested messaging provided in the toolkit, or create their own unique content.
Currently offering more than 10 themes and hundreds of destination images, Pleasant Holidays will continue to add content to its Social Media Toolkit to provide resources that make it easy for travel advisors to connect with current clients and cultivate new ones that grow their client base, not just during these challenging times of social distancing, but in the ever increasingly digital age ahead. Travel Advisors can access Pleasant Holidays’ Social Media Toolkit under the Marketing Resources menu at PleasantAgent.com/Travel-Agent-Resource-Center or via the Pleasant Pro Academy Home Page.
Pleasant Holidays is a member of the American Society of Travel Advisors (ASTA) and an active member of the United States Tour Operator Association (USTOA) and participates in the $1 Million Travelers Assistance Program.