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Portuguese hotel chain Continental Hotels selects eRevMax for improving online revenue

Six Continental Hotels use RateTiger for channel management and managed reports.

LISBON – Leading Portuguese hotel chain Continental Hotels has selected eRevMax distribution solutions to manage online sales more efficiently.  6 properties of the group are using RateTiger for updating rates and availabilities across OTAs and accessing high quality rate data to take better pricing decisions and translate key market insights into positive business outcomes.

Lisbon based Continental Hotels Group operate multiple upscale properties in Portugal and Spain in partnership with global hotel brands. RateTiger Channel Manager will help its properties, Clarion Suites, Quality Inn Porto, Quality Inn Portus Cale, Holiday Inn Lisbon – Continental, Radisson Blu Hotel Lisbon and Hotel Florida to improve occupancy and exposure by maintaining real-time room availability up to the last inventory across all distribution points. They will also use rate data from RateTiger Managed Reports to monitor competitor rate movement and make adjustments to the dynamics of the local market.

“The extremely competitive nature of Lisbon and Oporto markets means we need to update rates and inventories multiple times a day, and require a solution that will meet our demands for market intelligence as well as channel management. RateTiger instantly confirms that an update has been made in the channel, right in the application, which is essential to my business in terms of saving time and money,” Vitor Hugo Antunes,  Revenue Manager, Continental Hotels.

Portugal is one of the most visited countries, attracting over 10 million international business and leisure travellers. Continental Hotels is leveraging eRevMax Channel Ecosystem, which provides seamless connectivity with over 200 OTAs and meta-sites, to reach out to specific target groups and regions.

“RateTiger helps hotels streamline their distribution through an easy user interface. Each property of Continental Hotels will be able to take control of its sales channels by updating rates and inventory across multiple distribution channels and travel portals in real-time. By utilizing the RateTiger Managed Reports, the hotels will have better rate opportunities to improve their market position,” said Stuart Derricott, VP – Sales, eRevMax.

RateTiger Suite is a fully integrated solution to manage third party sales channels, benchmark competitor room rates and automate the connection between hotel inventory system and online distribution channels.

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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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