HONG KONG | LONDON | NEW YORK - Fresh from a successful virtual three-day travel summit, Regenerative Travel, a benefit corporation, travel planning service and a collection of independent hotels and lodges committed to regenerative hospitality, is putting together its first industry forum and trade show. Aimed at sharing and promoting best practices for the travel industry to build a resilient and regenerative future, the Regenerative Travel Industry Forum and Trade show will run from October 26 to 27, 2021 .
Across the two-days the industry forum and trade show will feature conversations with experienced voices from the industry - including travel designers, journalists, hoteliers, and conservationists - on the state of travel as well as on how the industry can get on board with the regenerative travel movement and serve as a catalyst for change, generating economic, social, and environmental wealth.
The trade show, which aims to move the entire travel industry along the path of regeneration, is envisioned as a platform for regenerative hotels and destination management companies to showcase their offerings as well as connect with values-aligned and conscious travel agents.
Alongside the trade show the forum will open with a primer on the current state of travel in a Covid world and will be followed by workshop sessions covering diverse, relevant topics providing tools to enable attendees to further engage with regenerative principles. See below for a rundown of the sessions:
The State of Travel Now
We explore through a global lens of various industry professionals, how the travel landscape has shifted in a Covid conscious world as well as positive ways to navigate this new normal.
Introducing the Regenerative Travel Aspiring Member Program
An in-depth overview of the Regenerative Travel Aspiring Member Program by Bill Reed, Principle of Regenesis Group, a course for hotels that want to transition to more regenerative models.
How to Talk About Regenerative Travel in Media
An overview of regenerative principles and criteria for regeneration starting from sense of place. We explore how to foster purpose-led journalism and telling engaging sustainability-pegged stories which effect positive change.
Designing and Selling Regenerative Travel
A discussion on ways of incorporating regenerative travel values and experiences into guest itineraries to shift the paradigm towards travel with transformative and positive impact.
Metrics & Benchmarking: How Do We Measure Impact?
A discussion on how hotels and DMCs can assess impact and what metrics should be considered for true regenerative impact.
Hotel Supply Chains and Environmental Impact
An exploration of how regenerative hotels keep a sustainable, low-impact back of house or supply chain.
Marketing Masterclass on Regenerative Travel
A guide to promoting travel ethically and responsibly during the global pandemic. The session also covers filtering through influencers and creating content on a budget.
Why We Must Assert Value To Travelers
Exploring regenerative revenue models for a sustained future. In this session, we explore how we can effectively assert value that supports all stakeholders to consumers.
Redefining Wellness Travel Post-Pandemic
The regenerative definition of wellness travel that includes as well as goes beyond spa, yoga, and traditional associations with wellness, and invites an expanded understanding of travel that serves one’s wellbeing.
Regenerative Travel are welcoming exhibitors (Independent Hotels, DMCs and small group travel companies) with a regenerative ethos to register from today onwards. A $500 USD exhibitor fee provides a 20-minute virtual exhibitor slot during the trade show on Oct 27th, a 45-minute consultation with Regenerative Travel's Sales & Marketing specialist, access to a curated database of 100+ potential buyers, suppliers and travel agents and complimentary access to the forum and trade show.
In line with the brand's ethos of inclusivity and best practice sharing to enhance awareness and encourage action, tickets for travel agents and media are free. Buyer and Media tickets provide access to the trade & industry forum including all exhibitor presentations, first access to RT’s curated regenerative focused community (trade, agents & media) and access to RT’s industry newsletter on new hotels, product offerings and experiences from Regenerative Travel.