LAS VEGAS – SAHARA Las Vegas, the most iconic casino-resort on the Las Vegas Strip, announces Amber Jung as its new vice president of marketing. With a distinguished career comprised of leading high-performing marketing teams in the entertainment and hospitality industry, Jung brings more than 15 years of experience in the field to her new role at SAHARA Las Vegas.
“SAHARA Las Vegas offers an experience like no other in a city known for its world-class entertainment, dining and accommodations,” said Amber Jung, vice president of marketing, SAHARA Las Vegas. “I look forward to sharing the property’s illustrious offerings and amenities remodeled and reimagined for a new era.”
As the property’s vice president of marketing, Jung creates and integrates marketing strategies across advertising, digital marketing, social media and direct channels to establish and promote the SAHARA Las Vegas brand while also achieving maximum revenue performance. She enjoys overcoming challenges in the ever-changing marketing landscape through creative storytelling and crafting emotion-evoking narratives to connect with customers.
Prior to her current role, Jung held a number of prestigious marketing positions in Las Vegas, including Las Vegas regional vice president of marketing at Caesars Entertainment, director of casino marketing at Red Rock Casino Resort & Spa and director of brand marketing at The Cosmopolitan of Las Vegas.
Outside of her position at SAHARA Las Vegas, Jung also serves as a board member and the public relations and marketing chair for Epicurean Charitable Foundation (ECF), which provides financially underprivileged students seeking careers in the hospitality industry or culinary arts with distinguished mentorship opportunities and scholarships
Originally from the greater Chicago area, Jung moved to Las Vegas in 2010 and has called the city home ever since. She holds a Bachelor of Arts in graphic design and communications from Valparaiso University.