SIHOT Executive Board Member, Carsten Wernet.
The hotel IT specialists, headquartered in Schiffweiler, Germany, selected Austria due to the market appeal of the vibrant and independent hotel industry.
GERMANY – SIHOT, one of the leading hotel management systems worldwide, is opening a regional office in Austria – making it the eighth global location alongside Australia, Brazil, the United Kingdom, India, Spain and Portugal.
The hotel IT specialists, headquartered in Schiffweiler, Germany, selected Austria due to the market appeal of the vibrant and independent hotel industry. An attractive travel destination with a high hotel density, Austria counted around 11,300 hotel establishments in 2021, more than half of them in the 3- and 4-star segment.
Furthermore, Austria proved comparatively stable during the crisis, because while the number of arrivals in Europe as a whole fell by 74%, the figure in Austria was only 45.8%, according to the Chamber of Commerce.
SIHOT already has a number of customers in the country including Hotel Mondschein am Arlberg, BründlSpa in Bad Leonfelden and Schwärzler Hotels. Austrian hotels and property management companies will benefit from direct sales and account management of its SIHOT comprehensive, modular and SaaS cloud-based hotel technology. With access to the full portfolio including booking engine, POS and C&B, which are particularly suitable for accommodation businesses with at least 30 rooms and 3 stars or more.
"Austrian tourism is traditionally strong, and guests are loyal," said SIHOT Executive Board Member, Carsten Wernet, SIHOT. "We see good market potential for us here with a huge number of independent hotels and very few chain businesses, which we traditionally serve strongly.”
The new SIHOT office will be based in Salzburg – the region with the highest hotel density after Tyrol. And hoteliers will benefit from on-site support for optimal customization and performance where needed.
“It is part of the company and product strategy to closely accompany hoteliers in digitalizing their operational processes and implementing corresponding IT solutions, always on site and in the local language. Training and support are absolutely essential to get the most out of the power of the SIHOT hotel management system," says Wernet. "Close consultation allows us to adapt our IT modules as flexible as possible to our customers' own hotel ecosystems."
Another key feature, he said, is the software's high level of integration capability. This makes SIHOT one of the most popular complete solutions worldwide. SIHOT software is currently in use in around 3,500 hotels and rapid growth is expected in Austria.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
