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SWISS introduces eJournals and expands SWISS Choice

First Class, Veal fillet with shallot crust.

SWISS’s new eJournal range will gradually replace the selection of print newspapers and magazines that are currently carried on board.

SWISS will be offering its passengers in all three seating classes a new range of over 250 digital newspapers and magazines from the beginning of March onwards. The airline is also extending its SWISS Choice selection of extra inflight service options. Business Class customers on long-haul flights will be able to book the secluded “privacy seats”; and travel insurance will now be available separately from the regular flight booking process.

A new digital reading selection
Swiss International Air Lines (SWISS) will be further enhancing its inflight service product on 1 March. Travellers in all three seating classes will now be offered a new range of digital newspapers and magazines extending to over 250 titles in more than ten different languages. The guest can just go to swiss.com/ejournals before or after their flight and use their booking code or ticket number to download the latest version of their preferred newspaper or magazine onto their mobile device. The number of such titles available to each traveller free of charge per flight will vary depending on their class of travel and their Miles & More status. Titles can be downloaded within seven days of departure and up to three days after arrival.

SWISS’s new eJournal range will gradually replace the selection of print newspapers and magazines that are currently carried on board. This will also produce tangible savings in the flight’s weight; and this in turn will deliver further ecological benefits, including a reduction of some 450 tonnes in SWISS’s annual carbon dioxide emissions. Printed publications will still be extensively available, however, in the SWISS Lounges and in First and Business Class on long-haul flights.

New SWISS Choice services
SWISS Business guests will soon be able to make their long-haul travel even more exclusive: from the end of March onwards they will be able to book the popular “privacy seats” in the Business Class cabin. These single window seats offer more surfaces and stowage room on both sides, along with greater seclusion. Privacy seats will be bookable for between CHF 99 and CHF 199, depending on the length of the flight. HON Circle Members and Senators may book these exclusive seats free of charge, subject to availability.

SWISS is also now offering its guests more insurance options for their travel activities, in collaboration with its partner Allianz Global Assistance. Any SWISS customer domiciled in Switzerland can now book their travel insurance conveniently online at swiss.com/swisschoice or at any time thereafter until shortly before departure from Switzerland. A wide range of insurance products are available, providing cover against the costs of unexpected cancellations before and unforeseen events during the trip. Frequent travellers also have the option of concluding such insurance for a full year.

SWISS welcomes Canton Vaud aboard
SWISS will also be offering its premium guests culinary delights from Canton Vaud in Western Switzerland for the next three months. In the latest chapter of its award-winning “SWISS Taste of Switzerland” inflight foodservice programme, the airline is featuring meals specially devised by chef de cuisine Thomas Neeser from the Grand Hotel du Lac in Vevey. SWISS will also be celebrating the local Cully Jazz Festival on board between 29 March and 11 April under its “SWISS Traditions” feature.

SWISS First and SWISS Business guests on long-haul flights from Switzerland in March, April and May will enjoy tasty delights from the Grand Hotel du Lac in Vevey on the shores of beautiful Lake Geneva in the country’s Canton Vaud. Thomas Neeser, chef de cuisine at the hotel’s “Les Saisons” gastronomic restaurant and member of the Grandes Tables de Suisse, puts a strong accent on classic French cuisine, seasonal ingredients and local produce in his culinary creations, which have already earned him a Michelin star and 16 GaultMillau points.

SWISS First customers will enjoy such delights as a smoked fera trout mousse with crayfish cocktail, followed by a veal fillet with shallot crust and black bean sauce. And for dessert Thomas Neeser has conjured up a coconut mousse with grapefruit, accompanied by a raspberry and violet sorbet. SWISS Business travellers can look forward to a quail galatine with green pea puree, followed by a char fillet with lemon sauce and couscous and rounded off with a fennel seed financier with elderflower mousse and strawberry and rhubarb compote.

Not far from Vevey is the UNESCO World Heritage Site of the Lavaux vineyards, whose wines are famed well beyond the canton’s and indeed Switzerland’s borders. For the next three months SWISS will be serving its First Class customers a Clos du Boux white and a Mersyca Grand Reserve red that are both from the region. Business Class travellers can enjoy a local Chateau de Vufflens Grand Cru white or a Domaine Grange Volet red along with their meal. The SWISS culinary flight to Canton Vaud is rounded off with selected cheeses from the region including a L’Etivaz and a Le Praz, which are available in both classes of travel.

“SWISS Traditions” brings jazz aboard
Every year at the end of March and the beginning of April, the winegrowers of the Vaud village of Cully open up their cellars for the traditional Cully Jazz Festival. The event is truly unique, with visitors strolling from one cellar to another and enjoying jazz from world-class musicians and newcomers alike, along with culinary delicacies.

This year, the Cully Jazz Festival will be taking to the skies as well. In the latest “SWISS Traditions” feature running from 29 March to 11 April, Business Class travellers on longer European flights to Switzerland will be served a main course of fillet of beef with shallot crust and gratin Vaud style, and a dessert of a Chasselas sabayon with rhubarb compote.

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