NEW YORK, NY – The Times Square EDITION has been accepted into Virtuoso’s exclusive portfolio of luxury travel partners, comprising more than 2,000 preferred suppliers in 100 countries. According to Alex Novo, General Manager of The Times Square EDITION, inclusion in Virtuoso will present new sales and marketing opportunities to the network’s luxury travel advisors and their highly desirable clientele. Virtuoso agencies worldwide sell an average of (U.S.) $25–$30 billion annually, making the network the most significant player in luxury travel.
“Virtuoso’s acceptance process is incredibly selective, so becoming a preferred partner is a true honor,” said Novo. “The reputation Virtuoso member agencies have for outstanding dedication to their clients is a perfect fit with our own bespoke approach to service. Now that we’re part of this renowned network, we look forward to offering Virtuoso advisors and their clients the special amenities, values and experiences that surpass their expectations.”
The Times Square EDITION joins Virtuoso’s collection of the finest luxury hotels, resorts, cruise lines, airlines, tour operators and other travel entities worldwide. These partners, which specialize in world-class client service and experiences, provide superior offerings, rare opportunities and exceptional value for Virtuoso clients. These prestigious providers are able to market to Virtuoso clients via network vehicles and to Virtuoso agencies through multiple communications channels and events, including Virtuoso Travel Week, luxury travel’s largest worldwide gathering. The Times Square EDITION’s acceptance into Virtuoso gives it direct relationships with the world’s leading leisure travel agencies in North and Latin America, the Caribbean, Europe, Asia-Pacific, Africa and the Middle East.
The Times Square EDITION introduces the next generation of modern luxury, and its urban energy fuels an enchanting escape. Hotelier Ian Schrager envisioned not just a hotel, but a seamlessly integrated experience - an urban resort within a city “all under one roof.” The Ritz Carlton Service Platform, live programming and unique restaurants under the direction of Michelin-starred Chef John Fraser are the game-changers that have and will continue to diversify the New York market portfolio.