Lybra developer of the Assistant, a machine learning, demand-centric revenue management system (RMS), and HS LATAM – developer of state-of-the-art online distribution and competitor analysis solutions – announce the upcoming Travel Tech EMEA online conference, taking place from November 23-27, 2020. This is the 4th Travel Tech conference and, like the previous three events, the conference will be an educational and beneficial conference for hotels all over the EMEA regions.
There are significant benefits for hotels in investing in operational technology today, to establish a strong foundation for a better financial future. Today, hoteliers are facing brand-new, never-before-seen market conditions and all types of operational technologies – be it digital marketing, direct and indirect online distribution strategies, revenue management, property management, guest relationship management, etc. – are must-haves for hotels to maintain a competitive advantage today and into the future, no matter how the pandemic affects demand.
During the free, online conference panels, you’ll learn:
November 23 at 3pm CET: Revenue Management in the ‘New Normal’
Learn how to adjust your revenue management strategy, without the ability to use historical data to set accurate room rates. Learn what types of RMS will yield better results in the ‘new normal.’
November 24 at 3pm CET: Online Sales & Distribution
Learn which online sales and distribution strategies will be most effective to reach today’s new type of travelers – and where they are choosing to book.
November 25 at 3pm CET: Digital Marketing
Travelers’ booking patterns, habits and expectations have changed, possibly forever. Learn how to update your digital marketing strategies to appeal to the new style of travelers.
November 26 at 3pm CET: Automation vs. The Human Touch
Learn about the importance of Artificial Intelligence in a hotels’ operational solutions, but also why AI solutions offer optimal results, when combined with the human influence.
November 27 at 3pm CET: Technology Trends
Learn how to use technology to supplement smaller teams during pandemic times – based partly on a need to decrease costs and also, travelers’ desire to avoid person-to-person contact while traveling.
The Travel Tech EMEA conference will be held in English, and will feature expert speakers from top travel technology companies, including Lybra, Asksuite, Simple Booking, Bookassist, BookOnlineNow, Sojern, Siteminder, OTA Insight, HyperGuest and ReviewPro, among many others.