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UFI announces themes for 2020 UFI Awards


New Industry Partners Award added to the roster - deadline for all award submissions is March 6, 2020.


PARIS – UFI, the Global Association of the Exhibition Industry, announced the launch of the 2020 UFI Awards, designed to acknowledge and honour best practices and outstanding activities across the industry. This prestigious award programme, globally recognised for more than a decade, is now open to exhibition organisers, venue operators and service providers. Participants are encouraged to enter their best practice cases across six categories:

  • Digital Innovation
  • HR Management
  • Industry Partners
  • Marketing
  • Operations & Services
  • Sustainable Development

UFI’s award scheme focuses on identifying and sharing best practices in our industry and serves to feature innovative, ground-breaking solutions. By sharing these experiences globally, we contribute to the growth of our industry and can introduce pioneering ideas. With the growing success of the UFI Awards and industry recognition of the benefits of this shared knowledge, the Awards have become a cornerstone of the UFI Global Congress,” says Kai Hattendorf, UFI’s Managing Director and CEO.

The entry deadline for all categories is 6 March 2020. Winners in each category will receive their awards during an official ceremony at the UFI Global Congress, taking place in Muscat (Oman) on 9-12 November 2020. They will also have the opportunity to present their projects at the event. Winning entries will be displayed on the UFI website, www.ufi.org, and will gain significant coverage in major international tradeshow publications. 
For the first time, the 2020 UFI Awards will include an Industry Partners Award, which recognises partners who demonstrate innovative concepts, creative campaigns or original projects that drive the success of the exhibition world.
Entries should reflect the theme of each category, decided upon by UFI Working Groups – industry experts who manage and lead the UFI Awards. 
The awards and themes for 2020 are: 

  • HR Management Award: Corporate culture as a competitive advantage 
  • Marketing Award: Multi-channel, cross-generational marketing
  • Industry Partners Award: Business innovation
  • Digital Innovation Award: What is digital innovation for you?
  • Operations & Services Award: Best industry cooperation to enhance customer experience
  • Sustainable Development Award: Best waste management

The UFI Awards are open to both UFI members and non-members. There is no participation fee. 

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