Launching conversational commerce, Aeromexico lets customers obtain information and book flights via Facebook Messenger.
MEXICO CITY – Aeromexico, Mexico's Global Airline, announced the launch of Aerobot, a chatbot (automated system which engages in conversation with a user) for Facebook Messenger which lets customers search for flight and other information.
Aeromexico is the first airline in the Americas to offer a chatbot, which is available in Spanish and English.
Travelers can use Aerobot to search for Aeromexico and partner flights, entering information (origin/destination and dates) to obtain flight schedules and pricing. To complete the transaction, users are linked to Aeromexico's new mobile-friendly website.
The service also provides flight departure and arrival status by entering the flight number or route and date. It also answers frequently asked questions, such as baggage allowances, documents required to travel, etc.
Aeromexico, recently launched its new digital ecosystem including an all-new website, new check-in kiosks at airports, and soon, a new mobile app, which all together will offer an omnichannel experience to making traveling easier.
Brian Gross, Vice President of E-Commerce at Aeromexico, commented: "There are so many reasons for Aeromexico to launch a chatbot and offer conversational commerce which is taking off in North America and around the world. Mexican users are among the world's most avid users of Facebook and are constantly becoming more familiar with chat- and Facebook-based services".
"73% of Facebook users in Mexico visit the Facebook pages of their favorite businesses. Our customers are using these channels today, and we want to be among the first to offer them improved service via these channels and with artificial intelligence", added Gross.
Aerobot is a joint project of Aeromexico and Yalo, a leader in the development of chatbots which supports businesses to sell and build personal relationships via Facebook Messenger and other messaging platforms.
Javier Mata, founder of Yalo, commented: "We believe interacting with businesses can and should be as easy as interacting with friends. Luckily, chat apps such as Facebook Messenger and the recent progress in artificial intelligence make this possible; until recently only SMEs had taken advantage of this huge opportunity. So when Aeromexico told us they wanted to radically improve their customer's experience on Facebook Messenger, we knew we had to work together".
"This is just the beginning of a new era for business-to-consumer communication", added Mata.
With Aerobot, Aeromexico strengthens its commitment to offering superior technology for searching and purchasing flights, improving service and creating a traveling experience which is unique, frictionless, and simpler for its customers, from planning travel through to arrival at the final destination.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
