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AeroMobile calls in Rooster PR

Inflight mobile communications specialist appoints leading travel and lifestyle agency.

AeroMobile has appointed leading travel and lifestyle PR agency, Rooster, to implement a wide-ranging communications and social media campaign in 2013.

Established in 2006, AeroMobile provides world class, proven, technology and services that allow the safe use of passenger’s own mobile phones and GSM-enabled devices in the air. Using the AeroMobile network, passengers can stay connected at 30,000 feet through texts, emails, social media and voice calls.

The inflight telecoms specialist has appointed Rooster to develop and run a comprehensive campaign which includes corporate profiling in the aviation, travel and telco sectors and a consumer push to encourage more people to use their smartphones and tablets inflight.

Rooster will position Aeromobile as the voice of inflight connectivity and will work to counter negative perceptions surrounding the use of mobile devices onboard aircraft. The agency will also implement a full social media campaign for AeroMobile, beginning with a Twitter presence to support the company’s B2B activity.

“At AeroMobile we have seen accelerated growth over the last 12 months, as more and more consumers want to use their smartphones in the sky. We’re delighted to have Rooster on board as we step up our activity in the UK and we look forward to announcing more airline and operator partners over the coming months,” says Kevin Rogers, Head of Revenue Development at AeroMobile.

Rooster’s Managing Director, James Brooke, says: “AeroMobile is at the forefront of an exciting industry and we’re delighted to be working with the team in the UK. We live in an increasingly connected world and consumers expect to be able to use their smartphones whenever, wherever. AeroMobile is set to make inflight connectivity the norm.”

The AeroMobile service is currently in operation with Emirates, Virgin Atlantic, Malaysian Airlines, Transaero, Gulf Air, Etihad and SAS, and will launch shortly with Lufthansa. Other airlines commited to the service include Cathay Pacific, Dragon Air, Aer Lingus, Lion Air, KLM, Air France, Singapore Airlines and Turkish Airlines.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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