Largest ever programme of business opportunities for the industry in Africa with over 12,000 targeted business meetings scheduled. 3 events – one venue – one week
CAPE TOWN – In the lead-up to the first Africa Travel Week (28 April – 3 May 2014), the world’s leading provider of exhibitions in the travel and tourism industry, Reed Travel Exhibitions (RTE) has announced further details of its exclusive global Hosted Buyer Programme for Africa Travel Week events.
Comprising WTM Africa, ILTM Africa and IBTM Africa, Africa Travel Week will host 500 dedicated travel industry buyers and specialists from over 30 key source markets: 300 at WTM (World Travel Market) Africa, 150 at ILTM (International Luxury Travel Market) Africa and 50 at IBTM (Incentive, Business Travel and Meetings) Africa. Following the proven global RTE Hosted Buyer formula, these pre-qualified buyers will meet with their suppliers of choice throughout Africa Travel Week 2014 in over 12,000 pre-scheduled, targeted business meetings.
Hosted Buyer Programmes ensure the attendance of top-level decision makers. In return for RTE providing travel and 4* or 5* accommodation, as well as a full programme of networking, Hosted Buyers commit to attend a number of pre-scheduled appointments with suppliers of their choice at the events. With appointments set in their diaries before they attend each event, exhibitors are guaranteed to receive maximum return on investment.
With dedicated and experienced teams around the world engaged in inviting, qualifying and benchmarking to ensure quality and relevant buyers are admitted onto the programmes, once registration goes live, Africa Travel Week will have the largest ever programme of business opportunities for the industry in Africa.
The Hosted Buyer Programme at Africa Travel Week will also be supported with tailored, professional education programmes suited to individual needs and a number of social networking events. Further details will follow shortly.
Dates for Africa Travel Week events are:
ILTM Africa: April 28th – 30th
IBTM Africa: April 28th – 30th
WTM Africa: May 2nd – 3rd
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.