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CWT reports increase in 2015 new business sales

CWT mobile app continues its success with the introduction of hotel booking.

AMSTERDAM – Carlson Wagonlit Travel (CWT) reported solid financial results for 2015 despite a continued challenging economic climate.

CWT increased its new business sales to US$1.7 billion. CWT’s transactions were stable at 61.4 million. Overall sales volume reached US$24.2 billion, reflecting the significant curtailment in travel expenses by energy customers. Excluding the impact of the energy portfolio, transactions increased by 1.3 percent.

North American transactions increased by 1.1 percent. Transactions in Europe, Middle East and Africa declined by 1.2 percent while Latin America volume was off 7.8 percent due to the weight of the energy sector and the economic recession in Brazil. Asia Pacific volumes were stable.

CWT maintained its strong client satisfaction scores with travel manager satisfaction of 90 percent, combined with an 88 percent traveler satisfaction rating and a 94 percent retention rate.

2015 was another strong year for CWT’s award-winning app CWT To Go, with a 62% growth in user registrations to 560,000. In early 2015, CWT launched fully integrated mobile hotel booking in 17 markets, achieving ~35k hotel bookings and $10 million in sales.

Douglas Anderson, president & CEO of CWT commented: “2015 was a challenging year for the industry overall given the continued sharp fall in energy prices and oil in particular. We nevertheless delivered solid results. We continued to focus on enhancing our technology offering, with the deployment of mobile hotel booking on CWT To Go and the global launch of CWT AnalytIQs, a powerful tool to report and manage travel data. Finally, we strengthened our growth platform in France with the acquisition of Ormes, a leader in Meetings and Events, and the sale of our leisure business Havas Voyages.”

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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