Unboxed Consulting, a leading Agile and web development consultancy, has announced that Contiki Holidays, the worldwide leader in holidays for 18-35 year olds, has launched new geo-location features, social networking applications and an online tour comparison tool developed by Unboxed Consulting, which will allow friends to vote on their favourite tour before booking.
Contiki Holidays has been offering young people a huge range of tours around the world for nearly 50 years, each created to offer a mix of sightseeing, free time, culture, socialising and adventure. Contiki wanted to create a new way for groups organising a holiday to easily view a number options and drive traffic to its website.
Alexis Sitaropoulos, group marketing director at Contiki said “For our customers social networking is a part of everyday life, and is a particularly powerful tool where travel is concerned. The intangible nature of travel means people rely heavily on recommendations and references from their social circles when making decisions. We wanted to create a simple way of getting travel feedback from friends, and allow Contiki’s international teams to target local messages in a global environment on Facebook.”
Richard Stobart, managing director at Unboxed Consulting, added; “We’re delighted to be working with Contiki Holidays to give customers new and exciting ways to choose their holidays, even if a group of friends are not sitting in front of the same computer at the same time.”