Latest News
HomeRegional NewsEuropeMarketing Manchester takes a bite of the Big Apple
New appointment

Marketing Manchester takes a bite of the Big Apple

Marketing Manchester announced the appointment of Gayle Friel to the position of Manchester Gateway Marketing Manager…

Marketing Manchester announced the appointment of Gayle Friel to the position of Manchester Gateway Marketing Manager, based in the VisitBritain offices in New York City.



The joint initiative between Marketing Manchester and VisitBritain has been co-ordinated to further develop more than six years of highly successful marketing initiatives that promote Manchester as a Gateway to England`s North Country.



Gayle has worked for Marketing Manchester for three and a half years, leading on the North American marketing activity. She will now be seconded to VisitBritain for two years, where she will be responsible for further strengthening the perception of Greater Manchester as a Gateway to England`s North Country amongst North American travel trade organisations and consumers.



Additionally the post will focus on increasing the number of conferences hosted in the Northwest, identifying appropriate associations, events and exhibitions, as well as overseeing promotional activities.



Andrew Stokes, Chief Executive Marketing Manchester comments:



This is a wonderful opportunity to further strengthen the excellent work already established in the North American market, and to capitalise on the unique opportunities that the location of this new position will afford. She will certainly be missed around the office.



VisitBritain`s Executive Vice President, The Americas, Rupert Peters comments:



We are delighted to have Gayle Friel join VisitBritain`s network in New York City. Ms. Friel brings a wealth of experience in working with both consumer and travel trade markets and in developing on-territory marketing programs. Her presence in the U.S. market will help to raise awareness for Manchester and England`s North Country.



Gayle Friel Manchester Gateway Marketing Manager comments:



I am absolutely delighted at this fantastic opportunity to represent Manchester in North America. I am excited at the prospect of further promoting the regions of Greater Manchester and England`s North Country, and to do so in New York makes this a dream job.

16/07/2024
15/07/2024
12/07/2024
11/07/2024
10/07/2024
09/07/2024