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Masabi deploys mobile ticketing service in Spain with Lurraldebus

LurTicket uses Justride SDK to deliver multi-language mobile ticketing for intercity bus passengers.

LONDON, UK & SAN SEBASTIAN, SPAIN – Masabi, the company bringing Software-as-a-Service ticketing and payments to public transport announced that Lurraldebus, the Spanish intercity public transport service with more than 250 buses operating in Gipuzkoa, has launched mobile ticketing using the Justride platform. The ‘LurTicket’ system allows passengers to download an app onto their smartphones which can be used to purchase tickets and display them on-screen as a dynamic and encrypted barcode, which is scanned by the driver when boarding the bus. For passengers, it removes the hassle of having to carry cash and supports Spanish, English and Euskera, making buying a ticket simple for both locals and tourists.

The initial launch is on long distance lines, with 70 buses, including the route from Bilbao Airport to Donostia/San Sebastian. The app has been developed by Gertek using the Justride SDK to incorporate Masabi’s market leading ticketing technology. The system allows tickets to be purchased through the app which includes a capacity reservations service. The Justride SDK handles the fare tables, payments and the full ticket lifecycle. Once a ticket is bought they can be activated offline so passengers are never left without their ticket. In addition, drivers will check tickets using Masabi’s scanning software, Inspect, which is an application that can run on Android and Apple smartphones and standalone handheld devices and is used around the globe to quickly and reliably validate tickets.

The Justride platform from Masabi, which Lurraldebus will be using, is already in use with over 40 transport operators across 4 continents around the globe, including in major cities such as New York, London, Las Vegas, Los Angeles, Boston, Sydney and in countries such as France and the Netherlands. As part of the deployment, Justride will be using Mastercard Payment Gateway Services to enable simple, safe and secure in-app digital payments.

“At Lurraldebus we are focused on delivering the best possible experience for our passengers,” said Marisol Garmendia, Deputy for Mobility and Spatial Planning at Diputacion Foral de Gipuzkoa. “This cutting edge technology will result in less queues and an improved customer experience for everyone and we’re delighted to be the first public transit service in Spain to launch it.”

“The introduction of mobile ticketing for Lurraldebus services will help make riding the bus more convenient for passengers across Gipuzkoa,” said Brian Zanghi, CEO of Masabi. “This landmark project marks yet another country in which Justride has been deployed, and we are very excited to be working with Lurraldebus and our partners Gertek to enable passengers to buy tickets anywhere, anytime at the touch of a button.”

Vicky Karantzavelou
Co-Founder & Chief Editor - TravelDailyNews Media Network | Website

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.