Latest News
HomeAviationIceland’s newest airline PLAY picks Accelya to optimize revenues
Airlines

Iceland’s newest airline PLAY picks Accelya to optimize revenues

The solution will enable the new airline entrant to make more profitable decisions and better respond to changing market conditions.

 

MADRID, SPAIN – Accelya, a leading global provider of technology solutions to the travel industry, has announced that Iceland’s newest airline PLAY, has selected Accelya’s Revenue Management (airRM) and Data Visualization within the FLX Platform.

The solution will enable the new airline entrant to make more profitable decisions and better respond to changing market conditions. More than 80 of the world’s most successful airlines rely on the Accelya revenue management solution to optimize revenue. It enables airlines to quickly identify sales opportunities, closely control pricing, and constantly review the competitive environment for total revenue performance.

Continued investment in the solution provides Play with a host of new functionality:

  • Ground-breaking tools for integrating and displaying business-critical data from multiple sources
  • Contemporary tools and intuitive flight displays allow users to quickly understand and respond to trading outliers
  • Easily programmable algorithms allow automated responses to a multitude of different trading scenarios
  • Competitive fare influenced optimization interprets pricing data to instantly respond to the changing competitor landscape
  • Selectable mathematical clustering models based on blended trading data, enabling the system to highlight or automatically influence trading price

Uncertain trading conditions have long been a significant challenge for airline commerce executives. Starting an airline at the tail-end of a pandemic is not for the faint-hearted,” said Martin Gibbings, Senior Director of Account Management & Sales at Accelya. “However, we are confident that the superior functionality of Accelya Revenue Management will enable PLAY to optimize revenues, setting them off on a path to success. We wish the team all the best in their exciting endeavor!"

Given the current operating environment, we spent extra time reviewing our commercial system possibilities and were particularly mindful that Revenue Management systems were developing even faster to respond to changes in demand”, said Sonja Arnórsdóttir, Director of Revenue Management at Play. “Because of the functionality, expert support, system flexibility and regular updates of concepts and functions, we selected Accelya.”

News Editor - TravelDailyNews Media Network | + Posts

Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

28/03/2024
27/03/2024
26/03/2024
25/03/2024
22/03/2024