In 2015 Mongolia will be the Official Partner Country of ITB Berlin – on 5 March at this year’s ITB Berlin the signing will take place of the Partner Country agreement between Mongolia and the world’s leading travel trade show.
BERLIN – ITB BERLIN – REPORT: In 2015 the focus will be on Mongolia, the Partner Country of ITB Berlin. On Wednesday, 5 March 2014 at ITB Berlin, Mr. Altangerel Purev, State Secretary at the Ministry of Culture, Sports and Tourism of Mongolia, and Dr. Christian Goke, Chief Executive Officer of Messe Berlin GmbH, will officially sign an agreement between the world’s largest travel trade show and Mongolia, the Partner Country of the event.
“In its role as the Partner Country of ITB Berlin 2015 Mongolia will be sending out a clear signal as an emergent tourism destination. We are confident that Mongolia with its wealth of cultural and natural attractions and its eventful history will successfully present itself to the international market and that it will attract keen interest from both trade visitors and the general public“, said Dr. Christian Goke, CEO, Messe Berlin.
Mr. Altangerel Purev, State Secretary at the Ministry of Culture, Sports and Tourism of Mongolia,: “In 2011 Mongolia was already the Convention and Culture Partner of ITB Berlin and as the Partner Country of ITB Berlin 2015 we aim to build on that success and promote public awareness of Mongolia as a travel destination. Germany is an important market for us. Mongolia has maintained diplomatic relations with Germany for the past 40 years. Furthermore, we regard tourism as a long-term opportunity that diversifies our economy. Mongolian companies are also very keen to actively cooperate with the international tourism industry.”
Everything except ordinary’ is how one could briefly describe this central Asian travel destination, which to date remains relatively unknown. The fascinating culture of Mongolia’s nomads, its almost endlessly undulating green steppes, its mystic traditions harking back to the legendary Genghis Khan and many other outstanding facets of Mongolia already await visitors to Hall 26 at this year’s ITB Berlin.
Photo caption: David Ruetz, Head of ITB Berlin Exhibition Director and H.E. Ts. Oyungerel Minister of Culture, Sports and Tourism of Mongolia.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
