The free iOS MustSee app and website service provides a technological solution for creators to tell their stories in a mobile guide app and set their own price.
NEW YORK – With an eye to providing a mobile guide platform for 37,000 museums and cultural institutions, and the thousands of tour guides, travel writers and enthusiasts, the MustSee service has released five new audio guides about art, architecture and history in New York City.
The free iOS MustSee app and website service provides a technological solution for creators to tell their stories in a mobile guide app and set their own price. The mobile guide e-commerce platform gives creators a method to generate revenue directly from their content.
“The MustSee guide service provides cultural institutions and individuals an easy way to build their own mobile guide while developing a community of creators and guide users,” said John Soppe, CEO of Arete Media, creator of MustSee. “The recent $15 million injection by Bloomberg Philanthropies to upgrade mobile guides for five museums demonstrates the value of the technology and the needs of the cultural marketplace.”
Most cultural institutions require grants and other funding sources to develop mobile app technology. The MustSee guide service lets them focus their efforts on creating high quality and engaging content.
The five new audio guides show MustSee’s ability to deliver a strong mobile guide experience using GPS technology, mapping, social media sharing and many other features.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
