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On the Beach reports significant rise in last minute holidays

Greece hits the top spot in late deal market. The sun drenched island of Zante (Zakynthos) is leading the way for last minute holidays, with sales up 115% on the previous year. Other Greek islands performing particularly well in the lates market include Crete (+62%), Corfu (+47%), Kos, (+42%) and Rhodes (+30).

Greece and its islands are proving particularly popular for holidaymakers looking for last minute holidays, with late deal bookings up an average of 58% on last year, reports leading beach holiday specialist, On the Beach.

The online travel agent compared bookings made between 20 April and 15 June, for departures after 1 June and found the sun drenched island of Zante (Zakynthos) is leading the way for last minute holidays, with sales up 115% on the previous year.

Other Greek islands performing particularly well in the lates market include Crete (+62%), Corfu (+47%), Kos, (+42%) and Rhodes (+30).

Last minute holiday bookings to Spain are also performing well this year, up on average 54% on the previous year.

The ever popular Costa Brava region is set to be the overall Spanish winner, with bookings up a massive 199% on the previous year.

Resorts across the Costa Blanca region are also outselling last year’s late deal market, with bookings up 72%.

Other destinations proving popular for last minute holiday include the Turkish resort of Bodrum (+75%), the Balearic island of Menorca (+67%) and the Cypriot resort of Paphos (+35%).

Alistair Daly, Chief Marketing Officer at On the Beach comments: “Our booking data shows that 2015 is set to be a bumper year for last minute holidays, as holidaymakers take advantage of the fantastic last minute savings. After a difficult couple of years, Greece looks set to prosper this summer as British holidaymaker’s book last minute deals in their droves.”

Photo caption: Navagio Beach, Zakynthos.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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