American wins overall as the most searched airline, with the largest representation from residents in Delaware.
The latest report from Signs.com shows that only 23% of travelers are dedicated to certain airlines. Signs.com compiled data from Google Trends to determine search volume frequency on a state-by-state level. Then we surveyed 1,000 respondents about their true loyalty to some of the top brands for food & beverage, travel, plus much more.
Notable takeaways:
- American wins overall as the most searched airline, with the largest representation from residents in Delaware
- 44% of Google searches were directed toward United and they were most common in Montana
- When on the hunt for car rental companies, Enterprise took the lead as a reliable option
- Which airlines are surpassing our expectations? You may notice that we went a little nuts with our best of brands showdown.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
