Strategic and tactical marketing agency focused on Travel Technology signs industry leader Cornerstone Information Systems and innovative startup Umapped.
CANADA – Puzzle Partner Ltd., a communications company specializing in marketing, public relations and content strategies for travel and hotel technology, continues to expand its impressive client list by welcoming Cornerstone Information Systems and Umapped.
Cornerstone Information Systems, the leading developer of mid-office solutions and mobile applications for travel management companies, corporations, and individual travelers, has signed with Puzzle Partner for tactical marketing services. Cornerstone’s core offerings provide clients and their respective travelers with insights that enable them to make better business decisions while managing their trips and travel procurements more effectively. Organizations managing more than $25 billion in travel spend annually trust Cornerstone to help them proactively lower the costs of travel management and drive revenues through travel optimization.
“As the travel landscape continues to evolve in complexity, we are looking for smarter and more effective ways to capture market share,” explains Mat Orrego, CEO of CIS. “Today’s buyers are well on their way to making a purchase decision before they contact a company – and that’s where Puzzle Partner’s industry expertise in content and messaging development comes in. Being able to benefit from their tactical and strategic marketing services is an exciting new option for us that has already produced impressive results.”
The emerging startup, Umapped will be working with Puzzle Partner to build extreme momentum. Unlike the current itinerary tools that are disjointed, impersonal and primarily transactional, Umapped is the first itinerary management and experience tool that brings suppliers, agents, and travelers together to collaboratively create a content-rich itineraries, consolidating trip details, and real-time updates into a mobile tool for travelers that extends to their personal and social networks. The turnkey, white label SAAS platform is available to travel brands including TMCs, travel agencies and OTAs, tour operators, resorts, and DMOs to drive engagement and unrealized revenue opportunities.
“The Puzzle Partner team has gone above and beyond for us,” said Lisa Isrealovitch. “Startups need a marketing process that works quickly, and they have been there every step of the way to help us implement our visions into reality.”
Alan Young, CEO of Puzzle Partner, adds, “We are honored to have such amazing companies place their trust in Puzzle Partner. Our clients are looking for an edge, and because our team is comprised of hotel and travel technology experts, we are uniquely positioned to develop engaging content for lead generation, awareness, thought leadership, media coverage and more.”
Attendees at this year’s Phocuswright Conference in Hollywood, Florida are invited to attend The Travel Innovation Summit where Puzzle Partner clients CIS, Umapped, and LeisureLink will showcase their latest technology solutions.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
