New and expanded amenities give consumers greater insight into drinks and snacks on flights.
NEW YORK – Routehappy by ATPCO announced that it has created a new Amenity – Beverages. This is the first new Amenity category to be added by Routehappy in three years, and will track the type and availability of beverages, along with whether they are provided for a fee or at no cost. Routehappy has also enhanced its Food Amenity, which will now go beyond fresh food to feature a comprehensive list of all food types, including Light Meal and Snack, for select airlines.
Routehappy, the industry standard for airline rich content, will now track eight flight amenities: Seat, Aircraft, Layout, Wi-Fi, Entertainment, Power, Food/Enhanced Food, and Beverages. Qantas is the first airline to integrate the new Beverages Amenity and Enhanced Food Amenity on its direct channel website, now live on Qantas.com.
The new data is available immediately to all Routehappy Amenities subscribers. However, Enhanced Food and Beverages are both Premium Amenities and only available to airlines with Pro subscription tiers or higher. These Premium Amenities deliver significantly more robust and useful amenity data for flight shoppers across all direct and indirect sales channels. Enhanced Food and Beverages both note whether the options are free or paid, so consumers have a clearer picture of the products offered during a flight.
Routehappy currently has Beverages and Enhanced Food data for approximately a dozen global airlines, including Qantas, with more airlines in queue for development. As with all other amenities tracked by Routehappy, its team of airline researchers will continuously update this latest amenity data to reflect the airlines’ latest offerings.
Robert Albert, CEO of Routehappy by ATPCO, said: “Routehappy is the industry standard for airline rich content, and the only company to track complex flight amenity data for the benefit of the entire industry. Enhancing food and adding beverages, including whether or not a passenger gets alcoholic drinks included with their ticket, is a big step forward in helping airlines modernize and improve the flight shopping experience. We look forward to working with more airline partners so their customers have an easy to understand data set about features that matter to their flight.”
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